ATLANTA BUILD EXPO
August 30-31, 2023 | Cobb Galleria Centre (Halls A & B)
Exhibit Hours: 10:00 a.m. to 3:00 p.m. Classes Start at 9:30 a.m. Each Day
As a Division 1 Football player in the powerful Southeastern Conference (SEC) Scott has seen first hand the behind-the-scenes system that is being constantly updated and refined to ensure that athletically talented 16 and 17 adolescents choose the right team.
Remodeler and home builder owners are in a season of work where they have a choice: see the next generation as a hindrance with excuses like “they won’t work”, or to see this new generation as an opportunity to pivot with a renewed mindset like “I’m excited to see how they own the mission!”
There is a shortage of workers for the old-school methodologies but there is not a shortage of people willing to work…towards the right mission.
This life-changing and engaging keynote pulls from our work with hundreds of owners and gets you on the path to building a powerhouse team.
You will be equipped to beat chaos with predictability, and to build a business that brings stability, life, and time for what matters most.
Learning Objectives
- Learn The 3 Foundational Layers Of EVERY Contracting Business
- Understand the 5 Non-Negotiables Of Building And Leading A Vision-Centered Team
- Discover the key elements of powerhouse recruiting that will have you speaking to a younger generation the way they wish to be spoken to!
Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers
People, people, people! How do we find the right people to hire? How do we find ANY people to hire?
The Boomers retired early, and the emerging generations are much more selective in the work they choose. How can you find the right people, recruit them the right way, share the right vision, and then onboard them the right way that aligns with the right mission?
Reimagine the business of your contracting firm with this engaging keynote talk drawing from our work with hundreds of contractor owners that led to our proprietary and proven roadmap.
This roadmap will equip you to beat chaos with predictability, and to build the team that will build the business to make time for what matters most.
Learning Objectives
- Learn the one culprit that keeps us from experience the deep work and flow that we want but can’t see to find
- Discover the 4 systems that all business owners must implement…regardless of size or scope
- Uncover the secret to a great culture that keeps and promotes great people
Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers
We’re seeing volatile pricing formats, supply chain interruption and rising interest rates. This usually ends in tough economic conditions, resulting in construction industry challenges. Knowing the best way to stay ahead of these changes and keep your business moving forward is difficult. We’ll look at the methods successful contractors use to weather shifting economic conditions. We’ll cover:
- Increasing your portion of the market pie
- Getting a competitive advantage
- Managing customer expectations
- Structuring your sales effort
- How to balance sales and marketing efforts
You’ll come away from this session with a better understanding of what it will take to grow in both revenue and profitability in these times. Sales is the most important aspect of your business. Everything else simply follows that lead.
Beating the Price Objection
9:30 a.m.-11:00 a.m. |
Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers
The Secret Gen Z Language: Getting the Next Generation Excited To Work And Lead
9:30 a.m.-10:30 a.m. |
We’ve been led to buy the myth that a “good” custom homebuilding company is more “luck of the draw” and less “intentional sowing and fertilizing”.
This eye-opening educational workshop will help to uncover what the next generation really wants and what elements lead to business health versus disease. You will leave empowered with a tool that you can implement immediately providing a clear roadmap to multi-generational engagement in the custom homebuilding workplace.
After this workshop you will have clarity on the true difference within the generations, how to listen and speak to your team with a compelling language, and what elements are needed for each team member to thrive day to day.
Learning Objectives
- Learn the one action you can take to connect with someone younger than you immediately
- Understand what “mistakes” all new generations are looking to correct…and how to not be offended
- Discover the language of multi-generations so your words are heard
Target Audience: Homebuilders, Remodelers, Contractors
PVC101 – The Benefits & Uses of Cellular PVC | - 1.0 AIA Credit
9:30 a.m.-10:30 a.m. |
Upon completion of this course, architects and participants will understand:
- Properties of cellular PVC
- Cellular PVC micro-ingredients
- Key differences between high and low-quality cellular PVC
- Ease of use and adaptability
- Common and unique end-use applications
- Painting, staining, and laminating options
- PVC’s contributions to Sustainability
- Properties of Cellular PVC Trim
- Are all cellular PVC Trims the same?
- Working With PVC
- Uses & Applications
- Residential – Exterior & Interior
- Commercial
- Multi-Family
- Historical Preservation
- Dark paint technology for cellular PVC trim
- New trim surface technology - Film Laminates
- PVC’s contribution to Sustainability
Target Audience: Builders, Contractors and Architects in Commercial and Residential applications.
Job Costing to Guarantee Profitability
9:30 a.m.-10:30 a.m. |
Have you ever wondered “what went wrong” when your actual profit margin fell short of your target? It’s time to identify the exact sources of the problem. Through accurate and timely job costing, you will be more in control of your finances for each job and find ways to stop your slipping profit.
Target Audience: Builders, Contractors, Remodelers, Specialty Contractors, Business Owners
What Google REALLY Wants From Your Website
9:30 a.m.-10:30 a.m. |
All you really want from Google is clear communication on what you have to do to get leads. No matter what business you own, we all fight for that page 1 placement. But if you take a second to think about it, you probably don’t care about being on page 1 of Google. You really want MORE LEADS!
Google Partner for more than a DECADE, Joshua Ramsey will be teaching you an approach that will have your brain spinning with unique ideas that will increase your conversion rate online (CRO).
Walk away with exact starting strategies to immediately change your business.
- What is CRO and how to apply it
- Build Your USP (unique selling position) that will draw increased engagement
- LIVE website analysis providing pinpointed solutions for YOUR WEBSITE.
Target Audience: All building and construction professionals
Estimating Direct and Indirect Costs in Construction
9:30 a.m.-10:30 a.m. |
Direct and indirect expenses in construction projects: This presentation takes a quick and comprehensive look at all expenses expected in a typical construction project. We identify direct and indirect expenses and list all types of categories under each type. The presentation makes a brief analysis of labor, materials, equipment, overhead, bonds and insurance, profit, contingency, and other expenses. Knowing and estimating these expenses can make or break the contractor’s business. This presentation is a must for contractors and anyone in the construction industry.
Target Audience: Builders and Contractors
A Better Way to Manage Your Jobs From Start to Finish - JobTread Demo
2:30 p.m.-3:30 p.m. |
Get organized, complete your projects on time, and increase your profits. JobTread is end- to-end construction management software that helps you manage all of your business processes, from sales and estimating through to project completion. Learn why contractors give JobTread a 5-star review and consider adding JobTread to your toolkit.
Target Audience: Builders, Contractors, Remodelers, Specialty Contractors, Business Owners
Chief Marketing Officer LIVE panel Q&A
2:30 p.m.-3:30 p.m. |
Wondering what the massive global companies are doing to continue to dominate? Hear first hand from a Chief Marketing Officer (CMO) that has been the leader in construction based marketing strategies worldwide for nearly a decade!
Come with questions leave with answers. Gain detailed feedback on how you can improve your marketing position. Or simply hear the stories and strategies from the boardroom of global giants. Key strategies that you can also apply to your business.
Target Audience: All building and construction professionals
Common Construction Sales Mistakes
9:30 a.m.-11:00 a.m. |
Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers.
Culture Is NOT An Accident: How To Build Your Culture On One Sheet Of Paper
9:30 a.m.-10:30 a.m. |
The culture of your business is a DIRECT RESULT of the ingredients that you allow to enter into the building. Good ingredients equal good culture, and vice versa. Culture is more than ping pong tables and bean bag chairs. Culture is about relationships, connection, and communication.
Culture will determine the joy that we find in running our business. We all want a great culture, and we know we have to work for it…but how? Most strategies include a cross-your-fingers approach.
This fun and surprising workshop will remove the confusion around great culture, and provide you the action and clarity you need to build a culture that you are proud of and that all generations want to be a part of.
Learning Objectives
- Clarify the elements of great culture, and identify distracting elements of bad culture so you can focus on the elements of great culture
- Walk away with a one page visual of building great culture in your business starting tomorrow
- Discover the motivation to stop wasting time and money on team outings and bonus plans that rarely move the needle
Target Audience: Homebuilders, Remodelers, Contractors
PVC101 – The Benefits & Uses of Cellular PVC | - 1.0 AIA Credit
9:30 a.m.-10:30 a.m. |
Upon completion of this course, architects and participants will understand:
- Properties of cellular PVC
- Cellular PVC micro-ingredients
- Key differences between high and low-quality cellular PVC
- Ease of use and adaptability
- Common and unique end-use applications
- Painting, staining, and laminating options
- PVC’s contributions to Sustainability
- Properties of Cellular PVC Trim
- Are all cellular PVC Trims the same?
- Working With PVC
- Uses & Applications
- Residential – Exterior & Interior
- Commercial
- Multi-Family
- Historical Preservation
- Dark paint technology for cellular PVC trim
- New trim surface technology - Film Laminates
- PVC’s contribution to Sustainability
Target Audience: Builders, Contractors and Architects in Commercial and Residential applications.
What Google REALLY Wants From Your Website
9:30 a.m.-10:30 a.m. |
All you really want from Google is clear communication on what you have to do to get leads. No matter what business you own, we all fight for that page 1 placement. But if you take a second to think about it, you probably don’t care about being on page 1 of Google. You really want MORE LEADS!
Google Partner for more than a DECADE, Joshua Ramsey will be teaching you an approach that will have your brain spinning with unique ideas that will increase your conversion rate online (CRO).
Walk away with exact starting strategies to immediately change your business.
- What is CRO and how to apply it
- Build Your USP (unique selling position) that will draw increased engagement
- LIVE website analysis providing pinpointed solutions for YOUR WEBSITE.
Target Audience: All building and construction professionals
Productivity Adjustments and its Impact on Cost and Duration
9:30 a.m.-10:30 a.m. |
Direct and indirect expenses in construction projects: This presentation takes a quick and comprehensive look at all expenses expected in a typical construction project. We identify direct and indirect expenses and list all types of categories under each type. The presentation makes a brief analysis of labor, materials, equipment, overhead, bonds and insurance, profit, contingency, and other expenses. Knowing and estimating these expenses can make or break the contractor’s business. This presentation is a must for contractors and anyone in the construction industry.
Target Audience: Builders and Contractors
Estimating, Pricing and Increasing Sales with Upgrades & Selections
9:30 a.m.-10:30 a.m. |
We don’t always need to cut our profit to win the job! Learn how to leverage JobTread to estimate effectively, price jobs to reach target profits, and increase your sales through upgrades and selections.
Target Audience: Builders, Contractors, Remodelers, Specialty Contractors, Business Owners
Chief Marketing Officer LIVE panel Q&A
2:30 p.m.-3:30 p.m. |
Wondering what the massive global companies are doing to continue to dominate? Hear first hand from a Chief Marketing Officer (CMO) that has been the leader in construction based marketing strategies worldwide for nearly a decade!
Come with questions leave with answers. Gain detailed feedback on how you can improve your marketing position. Or simply hear the stories and strategies from the boardroom of global giants. Key strategies that you can also apply to your business.
Target Audience: All building and construction professionals
A Better Way to Manage Your Jobs From Start to Finish - JobTread Demo
2:30 p.m.-3:30 p.m. |
Get organized, complete your projects on time, and increase your profits. JobTread is end- to-end construction management software that helps you manage all of your business processes, from sales and estimating through to project completion. Learn why contractors give JobTread a 5-star review and consider adding JobTread to your toolkit.
Target Audience: Builders, Contractors, Remodelers, Specialty Contractors, Business Owners
