Complimentary Keynotes & Seminars
Atlanta Build Expo's lineup of keynotes and classes are free to attend with your free, all-access pass.
You will hear the true story of how one simple-minded contractor started 2020 thin on cash not realizing what the rest of the year had in store.
Three years later his business is on a sure foot while taking on zero debt. He borrow no money and has no need to ask his vendors, partners, or subs for additional time for payment.
You can run a small or large firm on cash. You can stop the constant calls from creditors wondering when they are going to get their money. You can
stop living from deposit to deposit. You can stop going to bed every night hoping the next receivable will be in the mailbox tomorrow.
In this life-changing talk, Scott Beebe (CEPA) will share real numbers from a simple contractor that will motivate and inspire you to build a business without being dictated by chaos, and placing you in the driver’s seat.
Learning Objectives
- See how using one or two bank accounts in your business is crippling
- Watch real life examples unfold showing the growth of the cash over time...even when a business declines in annual revenue
- Walk away with a simple structure you can implement tomorrow and the roadmap to do so
Target Audience: Homebuilders, Remodelers, Contractors
Thursday, August 1 | 11:15 a.m.-12:15 p.m.
In this mindset-shifting talk, Scott Beebe, CEPA, the founder of Business On Purpose will walk you through the difference between a "lifestyle business" and a "value creation" business that allows you both unlock the purpose, people, process, and profit of your business while living with real impact and purpose today and tomorrow.
This talk will catapult you from feeling like your business is a burden and chore, and reframe your business into a massive asset that allows for significant value for you, your family, and many others.
You will leave feeling hopeful about the business you already have instead of dreading what you are afraid your business has become.
Want to sell your business someday? This is the talk you need. Yes, even your business.
Discovery points...
- Learn how much of your net worth is locked away in your business
- Determine the most profitable and least profitable systems in your business
- Realize the number one myth in business related to workforce engagement
- Leave with ONE thing that you can implement tomorrow that will build value to either sell, or continue towards meaningful value growth
Target Audience: Homebuilders, Remodelers, Contractors
We’re seeing volatile pricing formats, supply chain interruption and rising interest rates. This usually ends in tough economic conditions, resulting in construction industry challenges. Knowing the best way to stay ahead of these changes and keep your business moving forward is difficult. We’ll look at the methods successful contractors use to weather shifting economic conditions.
We’ll cover:
- Increasing your portion of the market pie
- Getting a competitive advantage
- Managing customer expectations
- Structuring your sales effort
- How to balance sales and marketing efforts
You’ll come away from this session with a better understanding of what it will take to grow in both revenue and profitability in these times. Sales is the most important aspect of your business. Everything else simply follows that lead.
Effective Sales Presentations
9:30 a.m.-11:00 a.m. |
Construction professionals excel in building living and working environments, not necessarily doing a sales presentation. Most have never been formally trained in doing a presentation. Being more effective in presenting your bid, quote, product or
service can be the difference in securing the business. You’ll learn specific presenting tips that can make the difference.
- Managing a lunch and learn
- Effective in home presenting
- Controlling a commercial presentation
- Proper use of presentation tools
Sales is the most important aspect of any business, especially construction. Becoming more proficient in how you present to a potential customer can raise not just your revenue numbers but also profitability. The better you are at presenting, the easier the close!
Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers
4 Blind Spots Preventing Contractors From Retaining Talent and Growing Profit
9:30 a.m.-10:30 a.m. |
Most contractor owners cross their fingers and hope for the best when desiring a solid culture, meaningful profit, and a product that they are proud of. Luck is not a strategy!
This highly engaging education program will reveal four critical blind spots sabotaging the growth of your business and your team. You will leave this presentation with ONE action item to immediately implement into your business that will wishing you had heard this talk ten years ago!
After this presentation you will have clarity on why the younger generation “will not listen” and how you can respond, the leadership “RPM’s for a healthy culture, and the one system that will ensure necessary profit that will fuel culture and growth.
Learning Objectives
- Learn the 3 foundational cornerstones of EVERY contractor business
- Understand the 3 non-negotiables of building and leading a vision-centered team
- Discover how an owner's process leadership directly impacts people, profit, and productivity
- Create a proven plan for predicting your profit
Target Audience: Homebuilders, Remodelers, Contractors
How Google And Chat GPT Can Boost your Online Lead Flow
9:30 a.m.-10:30 a.m. |
Google has certain expectations of your website. The number one thing Google wants…. Good User Experience (UX).
In this session learn:
- Exactly how to communicate to Google
- How to track what your user experience
- How to use Chat GPT to communicate better
All of this plus get access to a free marketing/Chat GPT tool, complimentary in part from Build Expo and www.JRcmo.com Joshua Ramsey, Fractional CMO.
Not sure what a fractional CMO is? Learn more about a fractional CMO by searching ‘JRcmo fractional CMO’
Wondering if this speaker is worth your time? Hear his podcasts, radio show and online teaching by searching 'Joshua Ramsey Marketing’
Target Audience: All building and construction professionals
Tips and tricks in Cost Estimating
9:30 a.m. - 10:30 a.m. |
Cost estimating for construction projects is a complicated matter that requires knowledge and expertise. It involves so many aspects that a mistake in one of them can be devastating for the contractor. This seminar will provide a group of valuable tips that will improve the accuracy of the cost estimate. The tips include quantity take-offs, identifying individual items, adding waste allowances, pricing items, adjusting cost for productivity fluctuations, additional charges (such as shipping, delivery, taxes, customs, other fees), custom and special items, estimating overhead and profit, and contingency allowance, and putting the estimate together. Other topics include the impact of location and timing on the price and importance of reading the contract and good documentation.
Target Audience: All building and construction professionals
Lateral Load Path Basics
9:30 a.m.-10:30 a.m. |
The overall strength of a building is a function of all building components – roof, walls, floors, and foundation – working together as a unit. Load paths may not be obvious at first glance. Knowing where to look for clues when tracking the load path through the building is vital to ensuring load path continuity and overall construction quality. This session will provide a top-to-bottom overview of gravity and lateral design for wood framed structures, including examples of complete and incomplete load paths.
Target Audience: Architects, Engineers, General Contractors, Home Builders, Framers
10 Min Marketing Plan to Avoid Marketing Overspending & Headaches. Plus, Where / How to Generate More Leads?
2:30 p.m.-3:30 p.m. |
A Fractional CMO (Joshua Ramsey) is going to spend this time together show you how to deal with the most common frustrations of business owners.
- Stop over-spending on marketing campaigns that don’t work
- Use Technology to streamline your prospect funnels
- Don’t let agencies take advantage of you
PLUS – learn how to build a ‘bullet proof marketing plan’ for yourself that big companies use to stay on top.
If you don’t attend this session, your competitors will!!
Target Audience: All building and construction professionals
9 Great Business Fundamentals for Growth
2:30 p.m.-3:30 p.m. |
Owner and Head Coach | Choice Consulting and Management, LLC
Explore real-life examples to uncover the nine business fundamentals you need to grow and impact your company, employees, customers, and bottom line. Equip yourself with the tools you need to identify the current challenges in your organization and how to apply these disciplines for higher profits, reduced waste, higher customer satisfaction, higher employee satisfaction and put a process in place to identify and address challenges. Learn to identify and develop your mission/vision statement and core values. Discuss setting long-term and short-term goals, core focus, marketing strategy and the staffing process. Identify and develop talent within your organization and so much more.
Learning Objectives:
- Learn the need for a company scorecard and how to implement that process.
- Discover the importance of clarity, values, mission, and goals.
- Uncover the "Meeting Pulse" process and how it impacts your business.
- Discover methods to identify, discuss and solve company challenges (the IDS approach).
Target Audience: Owners, CEO’s, COO’s, managers.
Thursday, August 1, 2024
Proper Customer Sales Management
9:30 a.m.-11:00 a.m. |
Construction professionals often struggle with the nuts and bolts of proper sales techniques. This includes closing new targets, maintaining recurring customers and crafting a complete sales effort. Properly managing customer expectations and satisfaction can cultivate further opportunity. Not doing so can result in low revenue and profitability results.
We’ll cover:
- Why customers commit
- Why your close rate is too low
- Winning projects or orders with peak profitability
- Managing commercial and residential customers
Applying these concepts can bring immediate results in your most critical sales efforts. Effectively reading your customers will result in you being in control of the sales process. Making closing work an easier proposition.
Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers.
Building a Predictable Business Culture that Recruits, Hires, and Retains Great Gen Z Talent
9:30 a.m.-10:30 a.m. |
The culture of your business is a DIRECT RESULT of the ingredients that you allow to enter into the building. Good ingredients equal good culture, and vice versa. Culture is more than ping pong tables and bean bag chairs. Culture is about relationships, connection, and communication.
Culture will determine the joy that we find in running our business. We all want a great culture, and we know we have to work for it…but how? Most strategies include a cross-your-fingers approach.
This fun and surprising workshop will remove the confusion around great culture, and provide you the action and clarity you need to build a culture that you are proud of and that all generations want to be a part of.
Learning Objectives
- Clarify the elements of great culture, and identify distracting elements of bad culture so you can focus on the elements of great culture
- Walk away with a one page visual of building great culture in your business starting tomorrow
- Discover the motivation to stop wasting time and money on team outings and bonus plans that rarely move the needle
Target Audience: Homebuilders, Remodelers, Contractors
Frame for Success
9:30 a.m.-10:30 a.m. |
Based on hundreds of job site inspections, APA - The Engineered Wood Association staff have identified the most common wood construction framing and sheathing challenges and errors found in today's wood framed construction. This session will examine the consequences of the errors and provide practical solutions for avoiding them in future construction.
Target Audience: Architects, Engineers, General Contractors, Home Builders, Framers
Construction Schedule Updating: What is my percent complete, anyway?
9:30 a.m.-10:30 a.m. |
Contractors have to update the projects’ schedules periodically. This update is so important not only because it provides the contractor and the owner with an idea of where the project stands at this point, but also because progress payments from the owner to the contractor depend on information in these updates, specifically amount of work performed this period on each activity. This amount of work is usually expressed in percent complete. However, there are many types of percent complete, based on physical estimates (units), cost, time, manhours, or other. It is also important to calculate both baseline and actual percent complete for the activity, in order to determine if work is on, ahead, or behind schedule. This seminar takes a quick look at different types of percent complete, explains them, and discusses what they represent and when to use them.
Target Audience: All building and construction professionals
How Google And Chat GPT Can Boost your Online Lead Flow
9:30 a.m.-10:30 a.m. |
Google has certain expectations of your website. The number one thing Google wants…. Good User Experience (UX).
In this session learn:
- Exactly how to communicate to Google
- How to track what your user experience
- How to use Chat GPT to communicate better
All of this plus get access to a free marketing/Chat GPT tool, complimentary in part from Build Expo and www.JRcmo.com Joshua Ramsey, Fractional CMO.
Not sure what a fractional CMO is? Learn more about a fractional CMO by searching ‘JRcmo fractional CMO’
Wondering if this speaker is worth your time? Hear his podcasts, radio show and online teaching by searching 'Joshua Ramsey Marketing’
Target Audience: All building and construction professionals
2024 Exhibitors
