Los Angeles 2022 Buyers Guide
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LOS ANGELES BUILD EXPO

September 20-21, 2023 | Los Angeles Convention Center (South Hall K)

Exhibit Hours: 10:00 a.m. to 3:00 p.m. Classes Start at 9:30 a.m. Each Day

Sponsored by
Construction Monthly Magazine
2023 Exhibitors
Complimentary Keynotes & Classes
Featured Keynotes
Scott BeebeBusiness On Purpose
Project Management
Scott Beebe
Founder & Head Coach | Business on Purpose
Building A Homebuilding and Remodeling Company That Attracts The RIGHT People Like a Division 1 College Football Powerhouse
Wednesday, September 20 | 11:15 a.m.-12:15 p.m.

As a Division 1 Football player in the powerful Southeastern Conference (SEC) Scott has seen first hand the behind-the-scenes system that is being constantly updated and refined to ensure that athletically talented 16 and 17 adolescents choose the right team.

Remodeler and home builder owners are in a season of work where they have a choice: see the next generation as a hindrance with excuses like “they won’t work”, or to see this new generation as an opportunity to pivot with a renewed mindset like “I’m excited to see how they own the mission!”

There is a shortage of workers for the old-school methodologies but there is not a shortage of people willing to work…towards the right mission.  

This life-changing and engaging keynote pulls from our work with hundreds of owners and gets you on the path to building a powerhouse team.

You will be equipped to beat chaos with predictability, and to build a business that brings stability, life, and time for what matters most.

Learning Objectives

  1. Learn The 3 Foundational Layers Of EVERY Contracting Business 
  2. Understand the 5 Non-Negotiables Of Building And Leading A Vision-Centered Team
  3. Discover the key elements of powerhouse recruiting that will have you speaking to a younger generation the way they wish to be spoken to!

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers

Recruiting And Hiring: The 4 Systems Every Home Builder And Remodeler Owner Needs To Build The Right People That Builds The Right Business
Thursday, September 21 | 11:15 a.m.-12:15 p.m.

People, people, people!  How do we find the right people to hire?  How do we find ANY people to hire?  

The Boomers retired early, and the emerging generations are much more selective in the work they choose.  How can you find the right people, recruit them the right way, share the right vision, and then onboard them the right way that aligns with the right mission?  

Reimagine the business of your contracting firm with this engaging keynote talk drawing from our work with hundreds of contractor owners that led to our proprietary and proven roadmap.

This roadmap will equip you to beat chaos with predictability, and to build the team that will build the business to make time for what matters most.

Learning Objectives

  1. Learn the one culprit that keeps us from experience the deep work and flow that we want but can’t see to find
  2. Discover the 4 systems that all business owners must implement…regardless of size or scope
  3. Uncover the secret to a great culture that keeps and promotes great people

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers

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Sponsored by
MJ Products
Sales
Tom Woodcock
President | Seal the Deal
Selling Thru a Tough Economy
Wednesday, September 20 | 1:15 p.m.-2:15 p.m.

We’re seeing volatile pricing formats, supply chain interruption and rising interest rates. This usually ends in tough economic conditions, resulting in construction industry challenges. Knowing the best way to stay ahead of these changes and keep your business moving forward is difficult. We’ll look at the methods successful contractors use to weather shifting economic conditions. We’ll cover:

  1. Increasing your portion of the market pie
  2. Getting a competitive advantage
  3. Managing customer expectations
  4. Structuring your sales effort
  5. How to balance sales and marketing efforts

You’ll come away from this session with a better understanding of what it will take to grow in both revenue and profitability in these times. Sales is the most important aspect of your business. Everything else simply follows that lead.

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers
Networking & Association Use
Thursday, September 21 | 1:15 p.m.-2:15 p.m.
In this class we will layout how to determine what associations to join, how to work them and get business from your involvement. The single greatest way to find grouped customers and network contacts is right in your backyard association! Work them to the fullest and you'll never make a cold call again!
Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers
Speaker Bio
Wednesday, September 20, 2023
Workshops & Classes

Beating the Price Objection
9:30 a.m.-11:00 a.m. |

ImageImage
Sponsored by
MJ Products
Sales
Tom Woodcock
President | Seal the Deal
This topic deals specifically with the pressure to always be low. Learn the sales tools necessary to get the inside track in the bidding process. The goal being to consistently win projects and raise profitability on those projects. The most common mis-takes made in bidding are revealed and countered.

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers

Don't Kill your Golden Goose-Lawsuit Protection, Tax Reduction & Estate Planning Strategies to Protect & Perpetuate your Business
9:30 a.m.-10:30 a.m. | Room 301A

Larry OxenhamAmerican Society
Larry Oxenham
Speaker, Trainer | American Society for Asset Protection

Discover the tools you can use to become invincible to lawsuits, save thousands in taxes, and achieve financial peace of mind. By the end of the presentation you will know how to:

  1. Protect 100% of your assets from lawsuits. You will learn how to make yourself so unattractive to a plaintiff attorney that they will never pursue a lawsuit against you.

  2. Save thousands of dollars each year in taxes. You will learn five tax reduction strategies most people fail to utilize, which could save you more than $10,000 each year in taxes.

  3. Avoid probate and eliminate all estate taxes.

    You will be taken through a checklist of items that are important to every estate and business succession plan. You will learn what you should be doing now to prepare for successful business and estate secession.


Target Audience: Builders and Contractors

The Secret Gen Z Language:  Getting the Next Generation Excited To Work And Lead
9:30 a.m.-10:30 a.m. |

Scott BeebeBusiness On Purpose
Business Management
Scott Beebe
Founder & Head Coach | Business on Purpose

We’ve been led to buy the myth that a “good” custom homebuilding company is more “luck of the draw” and less “intentional sowing and fertilizing”.  

This eye-opening educational workshop will help to uncover what the next generation really wants and what elements lead to business health versus disease.  You will leave empowered with a tool that you can implement immediately providing a clear roadmap to multi-generational engagement in the custom homebuilding workplace.  

After this workshop you will have clarity on the true difference within the generations, how to listen and speak to your team with a compelling language, and what elements are needed for each team member to thrive day to day. 

Learning Objectives

  1. Learn the one action you can take to connect with someone younger than you immediately
  2. Understand what “mistakes”  all new generations are looking to correct…and how to not be offended
  3. Discover the language of multi-generations so your words are heard

Target Audience: Homebuilders, Remodelers, Contractors

Google Partner and Chief Marketing Officer Teaching "The Google Demands Of Your Website"
9:30 a.m.-10:30 a.m. |

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Marketing & Communications Strategist | Strategic Point Marketing
Spending money on ads or seo is a waste of time if you dont know the principles that Google demands from you. Hear a fractional CMO, Google Partner and owner of an advertising agency explain exactly what Google wants you to do.Logical strategies you can apply in minutes, during the session.A proven SEO expert is teaching what he has done time and time again.  Want proof? Google “Fractional CMO __(add your city name here)___" and see www.jrcmo.com rank on page 1 for your city. Joshua Ramsey will show you how to do it yourself as well.• What is CRO and how to apply it• Build Your USP (unique selling position) that will draw increased engagement• Pre-register through build expo or at www.JRcmo.com for a website analysis providing pinpointed solutions for YOUR WEBSITE

Starting your Digital Transformation Journey
9:30 a.m.-10:30 a.m. |

Shirin ArnoldDropbox
Technology
Shirin Arnold
Industry Solutions Lead for Construction | Dropbox

How Dropbox can change the way you do business.

Target Audience: Builders and Contractors

Manage Risk, Not Lawsuits
9:30 a.m.-10:30 a.m. |

Matthew RogersContractors Risk Solutions
Risk Management
Matthew Rogers
Principal | Contractors Risk Solutions

There is a direct relationship between slowing economies and rising lawsuits. In order to protect your business, your expertise must extend beyond construction to the realm of Risk Management. In this class, you will learn strategies to avoid claims and lawsuits related to Worker’s Compensation. Take advantage of this rare opportunity to learn from and speak to a Construction Risk Specialist, Construction Attorney, and Worker’s Compensation Safety Analyst.

Target Audience: General Contractors, Subcontractors, Builders, and Remodelers

Turn Google Reviews, Messaging and Social Media to Revenue
9:30 a.m.-10:30 a.m. |

John BermudezBirdeye
Social Media
John Bermudez
Trusted Advisor | Birdeye

If you're looking to improve your business' ranking on Google, you've come to the right place. John will share the Birdeye guide on using reviews, messaging and social media to grow your local reputation and SEO. You should expect to take away a page of notes on everything you need to know about attracting, converting and delighting your customers and prospects that interact with your business.

Target Audience: Owners, Management, Soloprenuers, Supporting Staff

Estimating Direct and Indirect Costs in Construction
9:30 a.m.-10:30 a.m. |

Saleh Mubarak
Estimating
Saleh Mubarak
Author, Public Speaker & Trainer

Direct and indirect expenses in construction projects: This presentation takes a quick and comprehensive look at all expenses expected in a typical construction project. We identify direct and indirect expenses and list all types of categories under each type. The presentation makes a brief analysis of labor, materials, equipment, overhead, bonds and insurance, profit, contingency, and other expenses. Knowing and estimating these expenses can make or break the contractor’s business. This presentation is a must for contractors and anyone in the construction industry.

Target Audience: Builders and Contractors

Make Your Business A Lead Generation Machine
9:30 a.m.-10:30 a.m. |

Joshua ErazoVital Utility
Web Marketing
Joshua Erazo
Owner | Vital Utility

Free Tips how to generate leads from your website, social media & much more. 

Target Audience: Essential Businesses

Quickbooks for Contractors - Beginner
2:30 p.m.-3:30 p.m. | 

Sam HallburnSAM
QuickBooks
Sam Hallburn
Certified QuickBooks ProAdvisor | PBS Accounting and Tax Solutions

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job costing, payroll, receivables and the overall benefits of either the online or desktop applications.

Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of QuickBooks.

10 Minute Marketing Strategy Plan
2:30 p.m.-3:30 p.m. |

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Marketing & Communications Specialist | Strategic Point Marketing

A fractional CMO that ranks on page one in your city for the term, "Fractional CMO __(add your city name here)___" is coming to teach and tell you exactly how to rank on page one and also give you a 10 min action plan that will propel your business forward exponentially.Get your own 10 minute action plan that will drastically improve your marketing.  Then stay for the round table of other businesses similar to your industry on what they are doing and how they can improve through new techniques taught by Joshua Ramsey.

Target Audience: All building and construction professionals

Thursday, September 21, 2023
Workshops & Classes

Common Construction Sales Mistakes
9:30 a.m.-11:00 a.m. |

ImageImage
Sponsored by
MJ Products
Sales
Tom Woodcock
President | Seal the Deal

Many in the construction industry consistently make the same mistakes that kill their opportunity. There are many common errors and mentalities that hinder sales success. We'll put a light on these problems and give the behaviors that counter them. Make sure your approach to the customer base is the most effective possible. These errors are often made without the contractor even realizing they're making them. This cripples their chances of winning profitable projects.


Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers

Culture Is NOT An Accident: How To Build Your Culture On One Sheet Of Paper
9:30 a.m.-10:30 a.m. |

Scott BeebeBusiness On Purpose
Business Management
Scott Beebe
Founder & Head Coach | Business on Purpose

The culture of your business is a DIRECT RESULT of the ingredients that you allow to enter into the building.  Good ingredients equal good culture, and vice versa.  Culture is more than ping pong tables and bean bag chairs.  Culture is about relationships, connection, and communication.  

Culture will determine the joy that we find in running our business.  We all want a great culture, and we know we have to work for it…but how?  Most strategies include a cross-your-fingers approach. 

This fun and surprising workshop will remove the confusion around great culture, and provide you the action and clarity you need to build a culture that you are proud of and that all generations want to be a part of.

Learning Objectives

  1. Clarify the elements of great culture, and identify distracting elements of bad culture so you can focus on the elements of great culture
  2. Walk away with a one page visual of building great culture in your business starting tomorrow
  3. Discover the motivation to stop wasting time and money on team outings and bonus plans that rarely move the needle

Target Audience: Homebuilders, Remodelers, Contractors

How Optimizing your Computers Can Save You $5000 Towards your Dream Vacation!
9:30 a.m.-10:30 a.m. |

Anthony HernandezImage
Image
Anthony Hernandez
CEO | Captain IT

In this seminar, you will learn how the minutest of issues can cost thousands of dollars in the long run. You may not see it now, but every time a computer crashes, your Wi-Fi connection drops, and your office manager must step in and be the “IT guy,” it can cost you dollars that your business can be saving for yourself or reinvest back into the business. We will discuss how these issues can be prevented for current costs and maintenance to avoid future expenses. We’ll provide you with a checklist and steps to take so you can better focus on your business and save costs on the bottom line.

Target Audience: All building and construction professionals

Google Partner and Chief Marketing Officer Teaching "The Google Demands Of Your Website"
9:30 a.m.-10:30 a.m. |

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Marketing & Communications Strategist | Strategic Point Marketing
Spending money on ads or seo is a waste of time if you dont know the principles that Google demands from you. Hear a fractional CMO, Google Partner and owner of an advertising agency explain exactly what Google wants you to do.Logical strategies you can apply in minutes, during the session.A proven SEO expert is teaching what he has done time and time again.  Want proof? Google “Fractional CMO __(add your city name here)___" and see www.jrcmo.com rank on page 1 for your city. Joshua Ramsey will show you how to do it yourself as well.• What is CRO and how to apply it• Build Your USP (unique selling position) that will draw increased engagement• Pre-register through build expo or at www.JRcmo.com for a website analysis providing pinpointed solutions for YOUR WEBSITE

Save Money on Construction Insurance
9:30 a.m.-10:30 a.m. |

Matthew RogersContractors Risk Solutions
Insurance
Matthew Rogers
Principal | Contractors Risk Solutions

Insurance costs are on the rise. In this class, you will learn to use Risk Management strategies to lower your rates for Workers Compensation, General Liability, and bonds. Take advantage of this rare opportunity to learn from and speak to a Construction Risk Specialist, Construction Attorney, and Worker’s Compensation Safety Analyst

Target Audience: General Contractors, Subcontractors, Builders, and Remodelers

Productivity Adjustments and its Impact on Cost and Duration
9:30 a.m.-10:30 a.m. |

Saleh Mubarak
Estimating
Saleh Mubarak
Author, Public Speaker & Trainer

Productivity adjustments and its impact on cost and duration. Estimating crew (labor and equipment) productivity is crucial to both the cost and duration of the project. This is why the contractor must make proper adjustments to estimated productivity for each work activity, taking into account all impacting factors such as weather conditions. But adjustments must also be considered with schedule updates because things rarely, if ever, go as planned. This presentation takes a quick look at this process with valuable tips for more accurate cost estimates and schedules. 

Target Audience: Builders and Contractors

Quickbooks for Contractors - Advanced
2:30 p.m.-3:30 p.m. | 

Sam HallburnSAM
QuickBooks
Sam Hallburn
Certified QuickBooks ProAdvisor | PBS Accounting and Tax Solutions

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job costing, payroll, receivables and the overall benefits of either the online or desktop applications.

Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of QuickBooks.

10 Minute Marketing Strategy Plan
2:30 p.m.-3:30 p.m. |

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Marketing & Communications Specialist | Strategic Point Marketing

A fractional CMO that ranks on page one in your city for the term, "Fractional CMO __(add your city name here)___" is coming to teach and tell you exactly how to rank on page one and also give you a 10 min action plan that will propel your business forward exponentially.Get your own 10 minute action plan that will drastically improve your marketing.  Then stay for the round table of other businesses similar to your industry on what they are doing and how they can improve through new techniques taught by Joshua Ramsey.

Target Audience: All building and construction professionals