Complimentary Keynotes & Seminars

Charlotte Build Expo's lineup of over 30 complimentary keynotes and classes are free to attend with your free, all-access pass.

Featured Keynotes
ImageBusiness On Purpose
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Scott Beebe
Founder & Head Coach | Business on Purpose
How Contractor Owners Can 20x’s Their Cash Accounts and Stop Borrowing Time and Money
Wednesday, December 11 | 11:15 a.m.-12:15 p.m.

You will hear the true story of how one simple-minded contractor started 2020 thin on cash not realizing what the rest of the year had in store.

Three years later his business is on a sure foot while taking on zero debt. He borrow no money and has no need to ask his vendors, partners, or subs for additional time for payment.

You can run a small or large firm on cash. You can stop the constant calls from creditors wondering when they are going to get their money. You can stop living from deposit to deposit. You can stop going to bed every night hoping the next receivable will be in the mailbox tomorrow.

In this life-changing talk, Scott Beebe (CEPA) will share real numbers from a simple contractor that will motivate and inspire you to build a business without being dictated by chaos, and placing you in the driver’s seat.

Learning Objectives

  1. See how using one or two bank accounts in your business is crippling
  2. Watch real life examples unfold showing the growth of the cash over time...even when a business declines in annual revenue
  3. Walk away with a simple structure you can implement tomorrow and the roadmap to do so

Target Audience: Homebuilders, Remodelers, Contractors

Tom WoodcockImage
Sponsored by
MJ Products
Sales
Tom Woodcock
President | Seal the Deal
Selling Thru a Tough Economy
Wednesday, December 11 | 1:15 p.m.-2:15p.m.

We’re seeing volatile pricing formats, supply chain interruption and rising interest rates. This usually ends in tough economic conditions, resulting in construction industry challenges. Knowing the best way to stay ahead of these changes and keep your business moving forward is difficult. We’ll look at the methods successful contractors use to weather shifting economic conditions. We’ll cover:

  1. Increasing your portion of the market pie
  2. Getting a competitive advantage
  3. Managing customer expectations
  4. Structuring your sales effort
  5. How to balance sales and marketing efforts

You’ll come away from this session with a better understanding of what it will take to grow in both revenue and profitability in these times. Sales is the most important aspect of your business. Everything else simply follows that lead.

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers
Networking & Association Use
Thursday, December 12 | 1:15 p.m.-2:15 p.m.
In this class we will layout how to determine what associations to join, how to work them and get business from your involvement. The single greatest way to find grouped customers and network contacts is right in your backyard association! Work them to the fullest and you'll never make a cold call again!
Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers
Speaker Bio
ImageBusiness On Purpose
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Shawn Stinson
Business Coach | Business on Purpose
4 Predictable Ways Contractors Grow Their Business Without Debt or Expensive Software
Thursday, December 12 | 11:15 a.m.-12:15 p.m.

In this mindset-shifting talk, Scott Beebe, CEPA, the founder of Business On Purpose will walk you through the difference between a "lifestyle business" and a "value creation" business that allows you both unlock the purpose, people, process, and profit of your business while living with real impact and purpose today and tomorrow.

This talk will catapult you from feeling like your business is a burden and chore, and reframe your business into a massive asset that allows for significant value for you, your family, and many others.

You will leave feeling hopeful about the business you already have instead of dreading what you are afraid your business has become.

Want to sell your business someday? This is the talk you need. Yes, even your business.

Discovery points...

  1. Learn how much of your net worth is locked away in your business
  2. Determine the most profitable and least profitable systems in your business
  3. Realize the number one myth in business related to workforce engagement
  4. Leave with ONE thing that you can implement tomorrow that will build value to either sell, or continue towards meaningful value growth

Target Audience: Homebuilders, Remodelers, Contractors

Wednesday, December 11, 2024
Workshops & Classes

Effective Sales Presentations
9:30 a.m.-11:00 a.m. |

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Sponsored by
MJ Products
Sales
Tom Woodcock
President | Seal the Deal
This topic deals specifically with the pressure to always be low. Learn the sales tools necessary to get the inside track in the bidding process. The goal is to consistently win projects and raise profitability on those projects. The most common mis-takes made in bidding are revealed and countered.

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers

Don't Kill your Golden Goose-Lawsuit Protection, Tax Reduction & Estate Planning Strategies to Protect & Perpetuate your Business
9:30 a.m.-10:30 a.m. | Room 111

Larry Oxenham
American Society
Larry Oxenham
Speaker, Trainer | American Society for Asset Protection

Discover the tools you can use to become invincible to lawsuits, save thousands in taxes, and achieve financial peace of mind. By the end of the presentation you will know how to:

  1. Protect 100% of your assets from lawsuits. You will learn how to make yourself so unattractive to a plaintiff attorney that they will never pursue a lawsuit against you.

  2. Save thousands of dollars each year in taxes. You will learn five tax reduction strategies most people fail to utilize, which could save you more than $10,000 each year in taxes.

  3. Avoid probate and eliminate all estate taxes.

    You will be taken through a checklist of items that are important to every estate and business succession plan. You will learn what you should be doing now to prepare for successful business and estate secession.


Target Audience: Builders and Contractors

4 Blind Spots Preventing Contractors From Retaining Talent and Growing Profit
9:30 a.m.-10:30 a.m. |

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Business On Purpose
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Scott Beebe
Founder & Head Coach | Business on Purpose

Most contractor owners cross their fingers and hope for the best when desiring a solid culture, meaningful profit, and a product that they are proud of. Luck is not a strategy!

This highly engaging education program will reveal four critical blind spots sabotaging the growth of your business and your team. You will leave this presentation with ONE action item to immediately implement into your business that will wishing you had heard this talk ten years ago!

After this presentation you will have clarity on why the younger generation “will not listen” and how you can respond, the leadership “RPM’s for a healthy culture, and the one system that will ensure necessary profit that will fuel culture and growth.

Learning Objectives

  1. Learn the 3 foundational cornerstones of EVERY contractor business
  2. Understand the 3 non-negotiables of building and leading a vision-centered team
  3. Discover how an owner's process leadership directly impacts people, profit, and productivity
  4. Create a proven plan for predicting your profit

Target Audience: Homebuilders, Remodelers, Contractors

Quickbooks for Contractors - Beginner
9:30 a.m.-10:30 a.m. |

Sam HallburnSAM
QuickBooks
Sam Hallburn
Certified QuickBooks ProAdvisor | PBS Accounting and Tax Solutions

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job costing, payroll, receivables and the overall benefits of either the online or desktop applications.

Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of QuickBooks.

How Google And Chat GPT Can Boost your Online Lead Flow
9:30 a.m.-10:30 a.m. |

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Fractional CMO, Marketing & Communications Strategist | JRCMO

Google has certain expectations of your website.  The number one thing Google wants…. Good User Experience (UX).

In this session learn:

  • Exactly how to communicate to Google
  • How to track what your users experience
  • How to use Chat GPT to communicate better

All of this, plus get access to a free marketing/Chat GPT tool, complimentary in part from Build Expo and www.JRcmo.com - Joshua Ramsey, Fractional CMO.

Not sure what a Fractional CMO is?  Learn more by searching "JRcmo fractional CMO."

Wondering if this speaker is worth your time?  Hear his podcasts, radio show, and online teaching by searching "Joshua Ramsey Marketing."

Target Audience: All building and construction professionals

Google Partner and Chief Marketing Officer Teaching "The Google Demands Of Your Website"
9:30 a.m.-10:30 a.m. | Room W209C

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Marketing & Communications Strategist | Strategic Point Marketing
Spending money on ads or seo is a waste of time if you dont know the principles that Google demands from you. Hear a fractional CMO, Google Partner and owner of an advertising agency explain exactly what Google wants you to do.Logical strategies you can apply in minutes, during the session.A proven SEO expert is teaching what he has done time and time again.  Want proof? Google “Fractional CMO __(add your city name here)___" and see www.jrcmo.com rank on page 1 for your city. Joshua Ramsey will show you how to do it yourself as well.• What is CRO and how to apply it• Build Your USP (unique selling position) that will draw increased engagement• Pre-register through build expo or at www.JRcmo.com for a website analysis providing pinpointed solutions for YOUR WEBSITE

Automating your Processes with QuickBooks and Apps for Contractors - Level 1
9:30 a.m.-10:30 a.m. | Room 106

Vanessa Vasquez
Vanessa Vasquez
QuickBooks en Español
Vanessa Vasquez
Consultora y Estratega de Negocios

We are living in a time that requires efficiency and organization. Having tons of paperwork and loose ends that take up your time and effort to grow and be more efficient is not the ideal picture. Join my class and learn all about being financially efficient with QuickBooks and the Apps. Learn what is the right QuickBooks for you and the different apps that are available for your builder's business. Learn the solutions that can completely change your perspective about accounting and project management.

Target Audience: • Architects • Engineers • Designers • General Contractors • Subcontractors • Commercial Builders • Home Builders • Developers • Real Estate Professionals • Building Managers • State Planners • Spec Writers • Government Agencies • Municipalities • Facility Managers • Property Management Firms • Military/ Corp. of Engineers • and any business owner in the construction industry

Electronic Payments 101
9:30 a.m.-10:30 a.m. | Room 116

Tony DeBruno
Score Processing
Tony DeBruno
V.P. Strategic Partnerships, Score Processing | Score Financial Services

An inside look and accepting electronic payments - Credit Cards, Debit Cards, E-Checks, ACH, etc.

Using technology to simplify paying vendors and suppliers electronically.

Target Audience: Business Owners, Operations, Financial Managers

From Amateur to Unforgettable
9:30 a.m.-10:30 a.m. | Room 118

Alannah Silva
BoxBrownie
Alannah Silva
Business Development Manager | BoxBrownie.com

In this 1 hour presentation General Manager of BoxBrownie.com, Alannah Silva, will walk you through the ways to harness the power of visual marketing to increase interest and sell properties faster! 

BoxBrownie.com is fast, reliable, and provides an affordable convenient service to help clients achieve professional photos in no time at all. The system is easy to use and with a 24-hour guarantee, top-quality edited photos are within reach.

Target Audience: Construction Business Owners

Materials Mgmt. & Procurement: Navigating Broken Supply-Chain
9:30 a.m.-10:30 a.m. | Room E216D

Rob Salvador
DigiBuild
Lynne CooperImageImage
Project Management
Robert Salvador
CEO & Co-founder | DigiBuild Software
Lynne Cooper
COO | Product Development | WeldChain; ISPE Board Member
Jerry Horani
CTO | VCC Construction
Brad Brady
President | Total Flooring

This session format is a round table discussion that specifically tackles Supply Chain Management and addresses a wide range of topics:

  • What are the main material issues affecting projects right now?
  • How has Covid impacted Supply Chains?
  • What are companies currently doing to manage this process?
  • What can they do to manage this process more effectively?
  • What stakeholders are being affected and how are they reacting?
  • What challenges come with introducing new technology? How to manage?
  • What are some of the ROI of Material Management & Procurement software? What about software in general?
  • What is an ideal material management & procurement process?
  • What is the future Supply Chain outlook?

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers

Tips and tricks in Cost Estimating 
9:30 a.m. - 10:30 a.m. |

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Estimating
Saleh Mubarak
Consultant, author, public speaker, and trainer in construction project management

Cost estimating for construction projects is a complicated matter that requires knowledge and expertise. It involves so many aspects that a mistake in one of them can be devastating for the contractor. This seminar will provide a group of valuable tips that will improve the accuracy of the cost estimate. The tips include quantity take-offs, identifying individual items, adding waste allowances, pricing items, adjusting cost for productivity fluctuations, additional charges (such as shipping, delivery, taxes, customs, other fees), custom and special items, estimating overhead and profit, and contingency allowance, and putting the estimate together. Other topics include the impact of location and timing on the price and importance of reading the contract and good documentation. 

Target Audience: All building and construction professionals

“Can’t We All Just Get Along?” A New Approach to Construction Disputes
9:30 a.m.-10:30 a.m. | Room W207A

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Project Management

Chris Osborn, ESQ.

Mediator, Speaker, Conflict Resolution Expert

Conflicts frequently arise during construction projects. Even the best designs, contracts, and processes can't anticipate every potential obstacle on the road to completion. When not handled proactively and shrewdly, such disputes consume huge amounts of time and stress. And if we aren't careful, they can easily erupt into costly litigation.

So, what determines whether a conflict is worked through and resolved amicably, or spirals out of control into an exhausting. expensive, time-consuming process that usually leaves all parties equally unsatisfied?

Drawing on his over two decades of experience in litigating and mediating construction disputes, Chris Osborn's lively, interactive presentations equip construction professionals to:

• Recognize and deploy 5 different STYLES of conflict resolution

• Minimize the impact of STRESS in difficult conversations

• Understand the importance of STORY (both yours and the other person's) when having difficult conversations

• Embody a more powerful form of STRENGTH when navigating through conflict

Project Managers, Superintendents, and HR Personel.

How to Work with the City
9:30 a.m.-10:30 a.m. |

ImageImageNATIONAL ASSOCIATION OF BLACK WOMEN IN CONSTRUCTION
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Ann McNeill
President | MCO Construction and Services Inc., MCO Consulting, Inc., Constructively Speaking, Inc., Founder | National Association of Black Women in Construction (NABWIC)

In this lively and highly informative discussion, Ann McNeill, the "Master Builder" explains the steps, skills, and strategies needed for construction contractors to successfully bid on and obtain work with governments. 

Ann has worked with all levels of government and specializes in helping small businesses thrive.

Target Audience: All building and construction professionals

Financing Rehabs & Builds in Today’s Market
9:30 a.m.-10:30 a.m. | Room W207BC

ImageFinance of America Commercial
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Ronald Cannucci

Inside Account Executive | Finance of America Commercial

Leveraging short-term bridge loans for construction & rehab properties is the key to success in today’s market. Find out your options and how to strategically profit while utilizing financing.

Target Audience: Homebuilders, Retrofitters/Remodelers, and Residential Real Estate Investors

Custom Building & Remodeling: Profitability in Today’s Market
9:30 a.m.-10:30 a.m. | Room W207D

Bob CainECI
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Bob Cain

Business Unit Leader | ECI Software Solution

Custom building and remodeling projects aren’t for the faint of heart. These projects involve a lot of moving parts and today’s margins are tighter than ever. From bids and budgets to schedules, selections, and the actual construction process, there are many areas builders could be leaking profits on delays, miscommunications, or missed details. In this session, Bob will share the common areas builders can improve profitability and the tech tools that can help pinpoint inefficiencies so builders can adapt to create a stronger business for tomorrow.

Target Audience: Custom Homebuilders, Remodelers, and Trade Contractors

The 5 Reasons Your Workers Don’t Wear Fall Protection
9:30 a.m.-10:30 a.m. |

Greg Brown
Malta Dynamics
Safety
Greg Brown
President | Malta Dynamics

Real opinions from real workers on why they might forgo life saving gear, and what you can do to get them back in compliance. 

Target Audience: Safety Managers

Get Visible, Get Credible : Get More Customers
9:30 a.m.-10:30 a.m. | Room E219BC

Javier Cepeda
Birdeye
Web Marketing
Javier Cepeda
Account Manager | Birdeye

Word of mouth has always been the foundation for the acquisition of new customers for businesses but in our internet age, word of mouth is transformed because of reviews sites like Google, Yelp, and  Facebook. Online reviews are now one of the biggest ranking factors in a local search. 

Being credible is only one piece of the puzzle though.  Your business also needs to be found online when people are searching for a specific business near them. Are you at the top of the Google Map Pack? If not you are invisible and all of those great reviews are not doing you much good.  

In this seminar,  we share numerous tips and best practices to not only become credible but visible online. We will also discuss the system that has been tried and tested in many businesses to help take their company to the next level. 

 Learning objectives:

  • Understand the importance of taking control of your online presence 
  • Learn software programs that help manage your reputation 
  • See why your business may not be ranking as high as it could be 
  • Discuss ways in which reviews can manifest online 
  • Develop strategies for garnering positive reviews 

Target Audience: All Building and Construction Professionals

Behavioral Based Safety Leadership
9:30 a.m.-10:30 a.m. | Room E219D

Shiron Vick
Evolution Safety
Safety
Shiron Vick
Owner & Founder | Evolution Safety

What is Behavioral Based Safety and why is it vital in your organization?

Behavioral Based Safety identifies the cause of unsafe behaviors and then applies research-based techniques to eliminate this behavior. Whether your organization uses a top-down measure, a bottom-up technique, or a group collective, applying effective behavioral-based applications will reduce hazards and create or enhance your safety culture.

Target Audience: All Managerial Staff and Supervision, Project Managers, and Foreman

Automating your Processes with QuickBooks and Apps for Contractors - Level 2
1:30 p.m.-2:30 p.m. | Room 106

Vanessa Vasquez
Vanessa Vasquez
QuickBooks en Español
Vanessa Vasquez
Consultora y Estratega de Negocios

Learn how to be efficient with the tools and resources available for automation. When you finish this class, you will know how to use QuickBooks, how to properly set up QuickBooks, and how to troubleshoot for proper job profitability reporting. Join me to unfold the world of apps and how they work for your benefit. Understand the ecosystem available for you and how you can be more productive right now.

Target Audience: • Architects • Engineers • Designers • General Contractors • Subcontractors • Commercial Builders • Home Builders • Developers • Real Estate Professionals • Building Managers • State Planners • Spec Writers • Government Agencies • Municipalities • Facility Managers • Property Management Firms • Military/ Corp. of Engineers • and any business owner in the construction industry

Job Costing to Guarantee Profitability
9:30 a.m.-10:30 a.m. |  Room W201D

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JobTread Software
Profitability

Alex Morales

COO | JobTread

Have you ever wondered “what went wrong” when your actual profit margin fell short of your target? It’s time to identify the exact sources of the problem. Through accurate and timely job costing, you will be more in control of your finances for each job and find ways to stop your slipping profit.

Target Audience: Builders, Contractors, Remodelers, Specialty Contractors, Business Owners

Making Bigger Profit Margins and Improving Cashflow in Construction Industry
9:30 a.m.-10:30 a.m. |  Room W209B

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Profitability

Elizaveta Taylor

Owner | Beyond Books Solutions

Everyone is in business to make money. High profit margins are not easy to come by if you do not know your numbers. Your numbers can tell you a story on whether you are charging the right markup, going over budget on your projects or have overhead that is running wild. We also know that cash is king. Well cash flow is the lifeboat of the company and you need to make sure you are taking necessary steps to improve it throughout the year. Job costing is another big component that would help you make sure that every project you run is successful. So we are going to discuss how to increase your profit margins, improve your cashflow and set up and track your job costing correctly. Right now is the right time to finally get your numbers under control, put the right systems in place and grow your business!

Target Audience: Any Construction Company Business Owner

PVC101 – The Benefits & Uses of Cellular PVC | 1 AIA Credit
9:30 a.m.-10:30 a.m. |

Jeff Dahdah
Versatex
AIA
Jeff Dahdah
Florida Regional Sales Manager | VERSATEX Building Products

Upon completion of this course, architects and participants will understand:

  • Properties of cellular PVC
  • Cellular PVC micro-ingredients
  • Key differences between high and low-quality cellular PVC
  • Ease of use and adaptability
  • Common and unique end-use applications
  • Painting, staining, and laminating options
  • PVC’s contributions to Sustainability
  • Properties of Cellular PVC Trim
  • Are all cellular PVC Trims the same?
  • Working With PVC

  • Uses & Applications
    • Residential – Exterior & Interior
    • Commercial
    • Multi-Family
    • Historical Preservation
  • Dark paint technology for cellular PVC trim
  • New trim surface technology - Film Laminates
  • PVC’s contribution to Sustainability

Target Audience: Builders, Contractors and Architects in Commercial and Residential applications.

10 Minute Marketing Strategy Plan
2:30 p.m.-3:30 p.m. | Room W209C

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Marketing & Communications Specialist | Strategic Point Marketing

A fractional CMO that ranks on page one in your city for the term, "Fractional CMO __(add your city name here)___" is coming to teach and tell you exactly how to rank on page one and also give you a 10 min action plan that will propel your business forward exponentially.Get your own 10 minute action plan that will drastically improve your marketing.  Then stay for the round table of other businesses similar to your industry on what they are doing and how they can improve through new techniques taught by Joshua Ramsey.

Target Audience: All building and construction professionals

Frame for Success – Avoid Callbacks | 1 AIA Credit
9:30 a.m.-10:30 a.m. |

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APA
AIA
Warren Hamrick
Engineered Wood Specialist | APA

Based on hundreds of job site inspections, APA staff have identified the most common wood construction framing and sheathing errors found in today’s construction market. This session will examine the consequences of these common errors and provide practical solutions for avoiding them.

Target Audience: Builders, Designers, Architects, and code officials

Certify & Prosper: Unlocking Billions in Government Contracting Opportunities
9:30 a.m.-10:30 a.m. |

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Amy Yan
Founder & CEO | C Three Business Consultants

Unlock access to billions of dollars in government contracts by strategically pursuing Women-Owned Business Enterprise (WBE), Minority-Owned Business Enterprise (MBE), Service Disabled Veteran-Owned Business (SDVOB), and Disadvantaged Business Enterprise (DBE) certifications. By leveraging these certifications effectively in your government contract bids, you can elevate your competitiveness and tap into a vast array of contracting opportunities. These opportunities span across local, state, and federal government entities, presenting a lucrative avenue for business growth and expansion.

Join our comprehensive class where we delve into the intricacies of certification requirements, the diverse range of certification options available, and expert strategies for securing both government and non-government contracts. Gain invaluable insights and actionable tactics to position your business for success in the competitive government contracting landscape.

Key Takeaways:

  • Understanding the different types of certifications.
  • Understanding the requirements needed to get certified.
  • Knowing where to get certified.
  • Where to find opportunities.
  • How to leverage your certification.

Target Audience: Women Owned Businesses, Minority Owned Businesses, Veteran Owned Business, Architects, Engineers, General Contractors, Subcontractors, Builders, and Suppliers

Trouble Finding Staff? – Uncommon Methods of Hiring to Get the Work Done
9:30 a.m.-10:30 a.m. |

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Anne Lackey
Co-Founder | HireSmart Virtual Employees & HireSmart Cares

Contractors, Remodelers, Home Builders, & Professional Trades today have many challenges. Finding and keeping quality employees can be hard.

Learning Objectives

  1. Evaluating the Gaps in your Staffing Needs
  2. Creating a Hiring Pipeline for Positions
  3. How to Reduce Churn in your Organization
  4. Increase Profitability with Non-traditional Hiring Methods

Target Audience: All Business Owners including: Contractors, Remodelers, Home Builders, as well as any HR Managers

Be Seen, Get Leads: Is Your Google Business Profile Holding You Back?
9:30 a.m.-10:30 a.m. |

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Eric Lupardi
Vice President of Digital Marketing | Rhoads Creative

In the competitive world of the home services industry, a strong online presence is essential. This presentation will guide you through the fundamentals of Google Business Profiles (GBP), demonstrating how to optimize your profile to attract more clients, build trust, and enhance your visibility in the local market. The presentation will be structured in five parts:

1. Introduction:

  • Understanding Google Business Profiles:
  • - An overview of what Google Business Profiles are and their significance for home services companies.
  • Why GBP Matters in the Home Industry:
  • - How GBP enhances local search visibility, builds credibility, and attracts new clients to your business.

2. Key Components of Google Business Profiles:

  • Business Information:
  • - The importance of accurate details: name, address, phone number (NAP), and operating hours.
    - How to ensure your business information reflects your brand and services.
  • Photos & Videos:
  • - The role of high-quality visual content in showcasing your projects and craftsmanship.
    - Best practices for adding and managing photos and videos to engage potential clients.
  • Posts & Q&A:
  • - Using posts to highlight new projects, promotions, and services.
    - Managing the Q&A section to address client concerns and demonstrate your expertise.
  • Client Reviews:
  • - The impact of reviews on your reputation and rankings.
    - How to encourage satisfied clients to leave reviews and best practices for responding to feedback.

3. Securing and Managing Customer Reviews:

  • The Power of Reviews in Home Building & Renovation:
  • - Why reviews are crucial for establishing trust in the home industry.
    - Strategies for encouraging clients to share their experiences and tips on managing reviews effectively.
    - Demonstrate how responding to reviews (both positive and negative) can enhance your reputation.

4. Simple Optimization Techniques for the Home Industry:

  • Keeping Information Updated:
  • - The importance of keeping your GBP details current to reflect your latest projects and services.
    - Show how consistent updates can improve your profile’s performance in local search.
  • Utilizing Industry-Specific Keywords:
  • - Integrating keywords related to home building and renovation into your business description and posts.
    - Demonstrate keyword usage that resonates with your target audience.
  • Leveraging GBP Insights:
  • - How to use GBP Insights to track performance and make data-driven adjustments to your profile.
    - Showcase real-life examples of how insights can guide your optimization efforts.

5. Addressing Common Pitfalls & Misinformation:

  • Debunking Myths:
  • - Address common misconceptions about GBP, particularly within the home building and renovation sectors.
  • Avoiding Mistakes:
  • - Highlight typical errors and provide tips on how to avoid them to maintain a strong online presence.

6. Q&A Session:

  • Open Floor for Questions:
  • - Engage with attendees, allowing them to ask questions, seek clarification, or explore specific topics in more depth.

Target Audience: All building and construction professionals

10 Min Marketing Plan to Avoid Marketing Overspending & Headaches. Plus, Where / How to Generate More Leads? | Room 501A
2:30 p.m.-3:30 p.m.

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Fractional CMO, Marketing & Communications Strategist | JRCMO

Fractional CMO, Joshua Ramsey is going to show you how to deal with the most common frustrations of business owners:

  • Stop over-spending on marketing campaigns that don’t work
  • Use technology to streamline your prospect funnels
  • Don’t let agencies take advantage of you

PLUS – learn how to build a "bullet proof marketing plan" like the big companies use to stay on top.

If you don’t attend this session, your competitors will!!

Target Audience: All building and construction professionals

Quickbooks for Contractors - Beginner
2:30 p.m.-3:30 p.m. |

Sam HallburnSAM
QuickBooks
Sam Hallburn
Certified QuickBooks ProAdvisor | PBS Accounting and Tax Solutions

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job costing, payroll, receivables and the overall benefits of either the online or desktop applications.

Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of QuickBooks.

Unlocking the Power of AI in Project Management Software
2:30 p.m.-3:30 p.m. |

ImageRessio Software
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Mitchell Kasselman

CEO and Founder | Ressio

Learn the practical applications of Artificial Intelligence when paired with modern project management software. Discover how simple AI tools can take your business to the next level by boosting your team's productivity and delivering a more interactive client experience.

Target Audience: Home builders, remodelers, and contractors

Your #1 Tool to Run a Financially Successful Business
2:30 p.m.-3:30 p.m. |

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Lauren Furtado

CPA & Owner | Unconventional CFO

Imagine this....

  • Payroll is no longer an issue every 2 weeks.
  • Your take-home salary is predictableand reliable, not just the cash left over.
  • You can take a two-week vacationat Disney with your kids without juggling accounts.
  • A truck breaks down, but you have a contingency account ready. You're prepared.
  • No more rushing jobsjust to get the billing in, because your cash flow is managed efficiently.

Ready to make this your reality?

In this session, I introduce business owners to the #1 tool they need to run a financially healthy and successful business. I believe that when we let our numbers run our businesses we not only minimize the risk of insolvency but we allow our businesses to succeed. You will walk away with:

  • A new way of thinking about your numbers
  • A clear understanding of the four critical metrics you need to run a successful business
  • A new strategy for building their cashflow forecast

You will gain confidence in interpreting financial indicators and enhancing your business decision-making skills.

Target Audience: Owners, CEOs, C-Suite Executives, Finance/Accounting personnel

A Better Way to Manage Your Jobs From Start to Finish - JobTread Demo
2:30 p.m.-3:30 p.m. |  Room W201D

Zac SpencerHector Ponce
JobTread Software
Project Management

Zac Spencer

Director of Business Development | JobTread

Hector Ponce

Director of Business Development | JobTread

Get organized, complete your projects on time, and increase your profits. JobTread is an end- to-end construction management software that helps you manage all of your business processes, from sales and estimating through to project completion. Learn why contractors give JobTread a 5-star review and consider adding JobTread to your toolkit.

Target Audience: Builders, Contractors, Remodelers, Specialty Contractors, Business Owners

Turning Invoicing and Online Payment into Your Competitive Advantage
2:30 p.m.-3:30 p.m. | Room W201C

Adam EagleBeam - INVOICING & ONLINE PAYMENTS
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Adam Eagle

Founder & CEO | Beam

Learn practical tips from some of the fastest-growing contractors in California on how to take control of invoicing and subcontractor payment so that you can grow your business and increase profitability. In this class, we'll cover:

  • The importance of regular invoicing, prompt subcontractor payment, and cash flow management
  • Several ways to improve your invoices to reduce back-and-forths and speed up payment
  • Systems and tools to organize the subcontractor and vendor payment process for speed and accuracy
  • Payment technologies to securely accept payments online 
  • Contract payment structures and change order management to set you up for success
  • And more!
 

Target Audience: General Contractors, Subcontractors, Builders, and Remodelers

3 C’s for 3 P’s Contracting (Federal), Capital Access, and Counseling can lead you to greater Profitability, Progress, and Prosperity
2:30 p.m.-3:30 p.m. | Room W201A

Mark Dahle
US SMALL BUSINESS ADMINISTRATION

Mark Dahle

Business Development Specialist | SBA NC District Office

How the U. S. Small Business Administration (SBA) can help you now!  In your quest for greater profits, progress, and prosperity, please consider: Are you getting your share of profitable Federal contracting opportunities?  How could greater access to capital boost your business growth plans?  How will free counseling and mentoring provided by successful guides lead you to more success faster?

Target Audience: All building and construction professionals

Internet 101 for Contractors
2:30 p.m.-3:30 p.m. | Room E220D

Steve Weber
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Web Marketing
Steve Weber
CEO | ZDigital, LLC

Not sure what to do about your online presence? The Internet has changed consumer behavior. Your potential customers are looking for you online. (Yes, even your referrals!) Can they easily find you? If they can, are they getting a current and professional image of your business? In this informative and casual session, you will learn what matters today and how to use the Internet to build your business - bring your questions!

  • How much do websites cost?
  • The basics of an effective website
  • Why you need a website even if you’re busy
  • How Google works and what's new in search
  • SEO - Search Engine Optimization made simple
  • Q&A: Ask what you want. Learn from an industry veteran

Target Audience: Contractors, Home Builders, Architects, and Small Business Owners

The 60-Minute Marketing Plan
2:30 p.m.-3:30 p.m. | Room E216A

Logan Shinholser
Contractor Growth Network
Marketing
Logan Shinholser
Owner | Contractor Growth Network

How to create a company story that sells.

Target Audience:  Residential and commercial contractors

South Carolina 811: The One-Call Center’s Role in Underground Facility Damage Prevention
2:30 p.m.-3:30 p.m. | Room E216D

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Safety
Matthew Helms
Public Awareness Liaison | South Carolina 811

South Carolina 811: The One-Call Center’s Role in Underground Facility Damage Prevention As more infrastructure facilities are being built or relocated underground across the nation, the importance of “calling before you dig” has never been greater. South Carolina 811 is the state’s one-call center connecting excavators to underground utility operators in order to ensure safe and non-damaging digging projects. This presentation is SC811’s standard training for industry stakeholders and the general public. It highlights SC811’s purpose, its process, its role in damage prevention, and the resources it offers. The presentation will conclude with a brief section on gas and pipeline safety.

Target Audience: Excavators, Utility Operators, Locators, First Responders

$2,500 or $5,000 Per Residence
2:30 p.m.-3:30 p.m. | Room E216C

Travis CanslerRick Stone
ICS Inspectors
Green Building
Travis Cansler
CEO | ICS Inspectors
Rick Stone
Director of Sales | ICS Inspectors

Don’t leave money on the table!

From single-family, to multifamily high-rises, let us help you navigate The Federal Energy Efficiency Incentives.

Target Audience: Homebuilders, Retrofitters/Remodelers, and Residential Real Estate Investors.

Thursday, December 12, 2024
Workshops & Classes

Proper Customer Sales Management
9:30 a.m.-11:00 a.m. |

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Sponsored by
MJ Products
Sales
Tom Woodcock
President | Seal the Deal

Construction professionals often struggle with the nuts and bolts of proper sales techniques. This includes closing new targets, maintaining recurring customers and crafting a complete sales effort. Properly managing customer expectations and satisfaction can cultivate further opportunity. Not doing so can result in low revenue and profitability results.

We’ll cover:

  1. Why customers commit
  2. Why your close rate is too low
  3. Winning projects or orders with peak profitability
  4. Managing commercial and residential customers

Applying these concepts can bring immediate results in your most critical sales efforts. Effectively reading your customers will result in you being in control of the sales process. Making closing work an easier proposition.

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers.

Building a Predictable Business Culture that Recruits, Hires, and Retains Great Gen Z Talent
9:30 a.m.-10:30 a.m. |

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Business On Purpose
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Shawn Stinson
Business Coach | Business on Purpose

The culture of your business is a DIRECT RESULT of the ingredients that you allow to enter into the building.  Good ingredients equal good culture, and vice versa.  Culture is more than ping pong tables and bean bag chairs.  Culture is about relationships, connection, and communication.  

Culture will determine the joy that we find in running our business.  We all want a great culture, and we know we have to work for it…but how?  Most strategies include a cross-your-fingers approach. 

This fun and surprising workshop will remove the confusion around great culture, and provide you the action and clarity you need to build a culture that you are proud of and that all generations want to be a part of.

Learning Objectives

  1. Clarify the elements of great culture, and identify distracting elements of bad culture so you can focus on the elements of great culture
  2. Walk away with a one page visual of building great culture in your business starting tomorrow
  3. Discover the motivation to stop wasting time and money on team outings and bonus plans that rarely move the needle

Target Audience: Homebuilders, Remodelers, Contractors

Quickbooks for Contractors - Advanced
9:30 a.m.-10:30 a.m. |

Sam HallburnSAM
QuickBooks
Sam Hallburn
Certified QuickBooks ProAdvisor | PBS Accounting and Tax Solutions

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job costing, payroll, receivables and the overall benefits of either the online or desktop applications.

Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of QuickBooks.

Niche to be Rich in Construction
9:30 a.m.-10:30 a.m. |

ImageImageNATIONAL ASSOCIATION OF BLACK WOMEN IN CONSTRUCTION
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Ann McNeill
President | MCO Construction and Services Inc., MCO Consulting, Inc., Constructively Speaking, Inc., Founder | National Association of Black Women in Construction (NABWIC)

Being a general contractor does not mean you should be a general business owner.  If you want to have business success, you need to become an expert specialist in your craft.

Join Ann McNeill, the "Master Builder," as she shares the principles, solutions, and plans needed for your business to excel by drilling down and discovering your niche in construction to find your riches.

 

Target Audience: All building and construction professionals

Google Partner and Chief Marketing Officer Teaching "The Google Demands Of Your Website"
9:30 a.m.-10:30 a.m. | Room W209C

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Marketing & Communications Strategist | Strategic Point Marketing
Spending money on ads or seo is a waste of time if you dont know the principles that Google demands from you. Hear a fractional CMO, Google Partner and owner of an advertising agency explain exactly what Google wants you to do.Logical strategies you can apply in minutes, during the session.A proven SEO expert is teaching what he has done time and time again.  Want proof? Google “Fractional CMO __(add your city name here)___" and see www.jrcmo.com rank on page 1 for your city. Joshua Ramsey will show you how to do it yourself as well.• What is CRO and how to apply it• Build Your USP (unique selling position) that will draw increased engagement• Pre-register through build expo or at www.JRcmo.com for a website analysis providing pinpointed solutions for YOUR WEBSITE

Construction Schedule Updating: What is my percent complete, anyway?
9:30 a.m.-10:30 a.m. |

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Project Management
Saleh Mubarak
Consultant, author, public speaker, and trainer in construction project management

Contractors have to update the projects’ schedules periodically. This update is so important not only because it provides the contractor and the owner with an idea of where the project stands at this point, but also because progress payments from the owner to the contractor depend on information in these updates, specifically amount of work performed this period on each activity. This amount of work is usually expressed in percent complete. However, there are many types of percent complete, based on physical estimates (units), cost, time, manhours, or other. It is also important to calculate both baseline and actual percent complete for the activity, in order to determine if work is on, ahead, or behind schedule. This seminar takes a quick look at different types of percent complete, explains them, and discusses what they represent and when to use them. 

Target Audience: All building and construction professionals

Building Legacy: Preparing Your Business for Sale or Succession
9:30 a.m.-10:30 a.m. |

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Lauren Furtado

CPA & Owner | Unconventional CFO

In this session, we’ll dive into practical strategies to ensure your business is either ready for a successful sale or positioned to be passed down to the next generation. Whether you’re considering exiting the business or keeping it in the family, this workshop will equip you with actionable steps to maximize the value and longevity of your company.

In this session, I introduce business owners to the practical ways to strengthen their business by: 

  • Learning how to strengthen your financials
  • Discover the levers you can pull to boost your company’s market value
  • Understand the critical elements of a succession planning

  Join us to learn how to secure your business's future!

Target Audience: Owners, CEOs, C-Suite Executives

Offering Consumer Loans
9:30 a.m.-10:30 a.m. | Room 116

Tony DeBruno
Score Processing
Tony DeBruno
V.P. Strategic Partnerships, Score Processing | Score Financial Services

A look at ways to close more business by offering consumer loans for your residential projects.

Target Audience: Business Owners, Operations, Financial Managers

Construction Technology Revolution – Panel Discussion
9:30 a.m.-10:30 a.m. | Room E216D

Rob Salvador
DigiBuild
Lynne CooperImageImage
Project Management
Robert Salvador
CEO & Co-founder | DigiBuild Software
Lynne Cooper
COO | Product Development | WeldChain; ISPE Board Member
Jerry Horani
CTO | VCC Construction
Brad Brady
President | Total Flooring

Learn how to implement the latest technology to drive schedule, budget, and safety goals in your company.  In this session we will review the latest Construction Technology (ConTech) and explore where the industry is heading.  We’ll key in on Material Management, Procurement and Project Management goals that can be driven by simple or advanced technology adoption.

Learning Objectives:

  1. Walk away with broader understanding of the innovation taking place in the construction industry
  2. Industry pain points and how technology solves them (i.e., Supply Chain Software)
  3. How to evaluate what technologies are right for you and how they will drive ROI
  4. Staff buy-in. Project stakeholders buy-in.
  5. VR, FTX, Blockchain and AI, OH MY!

Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers

Behavioral Based Safety Leadership
9:30 a.m.-10:30 a.m. | Room E219D

Shiron Vick
Evolution Safety
Safety
Shiron Vick
Owner & Founder | Evolution Safety

What is Behavioral Based Safety and why is it vital in your organization?

Behavioral Based Safety identifies the cause of unsafe behaviors and then applies research-based techniques to eliminate this behavior. Whether your organization uses a top-down measure, a bottom-up technique, or a group collective, applying effective behavioral-based applications will reduce hazards and create or enhance your safety culture.

Target Audience: All Managerial Staff and Supervision, Project Managers, and Foreman

Internet 101 for Contractors
9:30 a.m.-10:30 a.m. | Room E220D

Steve Weber
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Web Marketing
Steve Weber
CEO | ZDigital, LLC

Not sure what to do about your online presence? The Internet has changed consumer behavior. Your potential customers are looking for you online. (Yes, even your referrals!) Can they easily find you? If they can, are they getting a current and professional image of your business? In this informative and casual session, you will learn what matters today and how to use the Internet to build your business - bring your questions!

  • How much do websites cost?
  • The basics of an effective website
  • Why you need a website even if you’re busy
  • How Google works and what's new in search
  • SEO - Search Engine Optimization made simple
  • Q&A: Ask what you want. Learn from an industry veteran

Target Audience: Contractors, Home Builders, Architects, and Small Business Owners

From Estimating to Invoicing, How to Manage Your Jobs More Profitably
9:30 a.m.-10:30 a.m. |  Room W201D

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JobTread Software
Profitability

Alex Morales

COO | JobTread

As a construction business owner it’s important to track and allocate the costs associated with each project to determine profitability. We will explore common challenges in estimating and job costing and how that can affect your overall profitability. You will walk through best practices for estimating and discuss five steps for an effective job costing process. Walk away with actionable takeaways to strengthen the financial operations of your company, close more deals, and position yourself for success.

Target Audience: Builders, Contractors, Remodelers, Specialty Contractors, Business Owners

Making Bigger Profit Margins and Improving Cashflow in Construction Industry
9:30 a.m.-10:30 a.m. | Room W209B

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Profitability

Elizaveta Taylor

Owner | Beyond Books Solutions

Everyone is in business to make money. High profit margins are not easy to come by if you do not know your numbers. Your numbers can tell you a story on whether you are charging the right markup, going over budget on your projects or have overhead that is running wild. We also know that cash is king. Well cash flow is the lifeboat of the company and you need to make sure you are taking necessary steps to improve it throughout the year. Job costing is another big component that would help you make sure that every project you run is successful. So we are going to discuss how to increase your profit margins, improve your cashflow and set up and track your job costing correctly. Right now is the right time to finally get your numbers under control, put the right systems in place and grow your business!

Target Audience: Any Construction Company Business Owner

PVC101 – The Benefits & Uses of Cellular PVC | 1 AIA Credit
9:30 a.m.-10:30 a.m. | Room W207BC

Jeff Dahdah
Versatex
AIA
Jeff Dahdah
Florida Regional Sales Manager | VERSATEX Building Products

Upon completion of this course, architects and participants will understand:

  • Properties of cellular PVC
  • Cellular PVC micro-ingredients
  • Key differences between high and low-quality cellular PVC
  • Ease of use and adaptability
  • Common and unique end-use applications
  • Painting, staining, and laminating options
  • PVC’s contributions to Sustainability
  • Properties of Cellular PVC Trim
  • Are all cellular PVC Trims the same?
  • Working With PVC

  • Uses & Applications
    • Residential – Exterior & Interior
    • Commercial
    • Multi-Family
    • Historical Preservation
  • Dark paint technology for cellular PVC trim
  • New trim surface technology - Film Laminates
  • PVC’s contribution to Sustainability

Target Audience: Builders, Contractors and Architects in Commercial and Residential applications.

After the Storm-Lessons Learned about Building for High Wind Resistance - 1 AIA Credit
9:30 a.m.-10:30 a.m. |

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APA
AIA
Warren Hamrick
Engineered Wood Specialist | APA

This session will discuss structural failures observed during storm damage assessments and the behavior of wood structures during high wind events.  An overview of how high wind forces work, the importance of a complete load path, and how good design and construction practices can improve the storm resistance of buildings will be provided.  Both code requirements and APA’s above-code recommendations which contribute to improved overall performance in the structural shell will be discussed. They focus on good connection details and common failure modes seen in storm damage assessments and help builders cost effectively build a safer home. By understanding key code requirements and lateral load concepts, home damage in future storms can be minimized.

Target Audience: Builders, Designers, Architects, and code officials

Navigating Cybersecurity in Construction
9:30 a.m.-10:30 a.m. |

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Amy Yan

Founder & CEO | C Three Business Consultants

Compliance with regulations is non-negotiable, as failing to meet regulatory requirements can result in significant financial penalties and reputational damage. Understanding and adhering to regulations such as the NIST Cybersecurity Framework, GDPR, or industry-specific standards like the Construction Industry Institute (CII) Cybersecurity Program is essential.

In this class, we discuss real-world examples of cyber threats in the construction industry and their consequences. Which can help illustrate the importance of cybersecurity measures. Additionally, we will provide practical guidance on developing and implementing a cybersecurity strategy tailored to the unique needs and challenges of the construction industry to effectively safeguard your assets, data, and reputation.

Key Takeaways:

  • Understanding the different types of threats both on and offline.
  • Understanding the risks of a cyber intrusion.
  • Staying on top of current security measures for compliancy.
  • Understanding cybersecurity insurance.
  • Creating a disaster recovery plan to be proactive rather than reactive.

Target Audience: Architects, Engineers, General Contractors, Subcontractors, Builders, and Suppliers

Maximizing Efficiency with Job Costing & Project Management Tools
9:30 a.m.-10:30 a.m. |

ImageRessio Software
Project Management
Mitchell Kasselman

CEO and Founder | Ressio

Discover estimating and project management software tools that keeps your team, trades, and clients connected, improving efficiency and profitability. We'll discuss the pitfalls of spreadsheet estimating and how software can help you track your expenses in real-time. We'll also explore scheduling tools that allow you to manage your team and trades effectively.

Target Audience: Home builders, remodelers, and contractors

How One Simple Change Saved a Contracting Business Over $100,000/Year – Case Study
9:30 a.m.-10:30 a.m. |

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Anne Lackey
Co-Founder | HireSmart Virtual Employees & HireSmart Cares

Contractors, Remodelers, Home Builders, & Professional Trades today have many challenges. Keeping margins and reducing costs while providing a great customer experience is crucial for success.

Learning Objectives

  1. Evaluating Your Profit Leaks
  2. Strategies to reduce costs while still providing better customer service than your competitors
  3. Implementing policy changes that can significantly improve your bottom line

Target Audience: All Business Owners including: Contractors, Remodelers, Home Builders, as well as any HR Managers

Quickbooks for Contractors - Advanced
2:30 p.m.-3:30 p.m. |

Sam HallburnSAM
QuickBooks
Sam Hallburn
Certified QuickBooks ProAdvisor | PBS Accounting and Tax Solutions

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job costing, payroll, receivables and the overall benefits of either the online or desktop applications.

Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of QuickBooks.

Be Seen, Get Leads: Is Your Google Business Profile Holding You Back?
2:30 p.m.-3:30 p.m. |

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Eric Lupardi
Vice President of Digital Marketing | Rhoads Creative

In the competitive world of the home services industry, a strong online presence is essential. This presentation will guide you through the fundamentals of Google Business Profiles (GBP), demonstrating how to optimize your profile to attract more clients, build trust, and enhance your visibility in the local market. The presentation will be structured in five parts:

1. Introduction:

  • Understanding Google Business Profiles:
  • - An overview of what Google Business Profiles are and their significance for home services companies.
  • Why GBP Matters in the Home Industry:
  • - How GBP enhances local search visibility, builds credibility, and attracts new clients to your business.

2. Key Components of Google Business Profiles:

  • Business Information:
  • - The importance of accurate details: name, address, phone number (NAP), and operating hours.
    - How to ensure your business information reflects your brand and services.
  • Photos & Videos:
  • - The role of high-quality visual content in showcasing your projects and craftsmanship.
    - Best practices for adding and managing photos and videos to engage potential clients.
  • Posts & Q&A:
  • - Using posts to highlight new projects, promotions, and services.
    - Managing the Q&A section to address client concerns and demonstrate your expertise.
  • Client Reviews:
  • - The impact of reviews on your reputation and rankings.
    - How to encourage satisfied clients to leave reviews and best practices for responding to feedback.

3. Securing and Managing Customer Reviews:

  • The Power of Reviews in Home Building & Renovation:
  • - Why reviews are crucial for establishing trust in the home industry.
    - Strategies for encouraging clients to share their experiences and tips on managing reviews effectively.
    - Demonstrate how responding to reviews (both positive and negative) can enhance your reputation.

4. Simple Optimization Techniques for the Home Industry:

  • Keeping Information Updated:
  • - The importance of keeping your GBP details current to reflect your latest projects and services.
    - Show how consistent updates can improve your profile’s performance in local search.
  • Utilizing Industry-Specific Keywords:
  • - Integrating keywords related to home building and renovation into your business description and posts.
    - Demonstrate keyword usage that resonates with your target audience.
  • Leveraging GBP Insights:
  • - How to use GBP Insights to track performance and make data-driven adjustments to your profile.
    - Showcase real-life examples of how insights can guide your optimization efforts.

5. Addressing Common Pitfalls & Misinformation:

  • Debunking Myths:
  • - Address common misconceptions about GBP, particularly within the home building and renovation sectors.
  • Avoiding Mistakes:
  • - Highlight typical errors and provide tips on how to avoid them to maintain a strong online presence.

6. Q&A Session:

  • Open Floor for Questions:
  • - Engage with attendees, allowing them to ask questions, seek clarification, or explore specific topics in more depth.

Target Audience: All building and construction professionals

Custom Building & Remodeling: Profitability in Today’s Market
9:30 a.m.-10:30 a.m. | Room W207D

Bob CainECI
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Bob Cain

Business Unit Leader | ECI Software Solution

Custom building and remodeling projects aren’t for the faint of heart. These projects involve a lot of moving parts and today’s margins are tighter than ever. From bids and budgets to schedules, selections, and the actual construction process, there are many areas builders could be leaking profits on delays, miscommunications, or missed details. In this session, Bob will share the common areas builders can improve profitability and the tech tools that can help pinpoint inefficiencies so builders can adapt to create a stronger business for tomorrow.

Target Audience: Custom Homebuilders, Remodelers, and Trade Contractors

Constructing the Future: Discover ChatGPT and Harness its Power for a Profitable Marketing Future
9:30 a.m.-10:30 a.m. | Room W207A

Jason RhoadsImage
Web Marketing

Jason Rhoads

CEO & Owner | Rhoads Creative

In the intersection of artificial intelligence and digital marketing, ChatGPT shines as a game-changer. We'll unpack its profound impact on online marketing, exploring its present utility and future potential to deliver better and more profitable leads.

Target Audience: Custom Homebuilders, Remodelers, and Trade Contractors

“Can’t We All Just Get Along?” A New Approach to Construction Disputes
2:30 p.m.-3:30 p.m. | Room W207A

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Project Management

Chris Osborn, ESQ.

Mediator, Speaker, Conflict Resolution Expert

Conflicts frequently arise during construction projects. Even the best designs, contracts, and processes can't anticipate every potential obstacle on the road to completion. When not handled proactively and shrewdly, such disputes consume huge amounts of time and stress. And if we aren't careful, they can easily erupt into costly litigation.

So, what determines whether a conflict is worked through and resolved amicably, or spirals out of control into an exhausting. expensive, time-consuming process that usually leaves all parties equally unsatisfied?

Drawing on his over two decades of experience in litigating and mediating construction disputes, Chris Osborn's lively, interactive presentations equip construction professionals to:

• Recognize and deploy 5 different STYLES of conflict resolution

• Minimize the impact of STRESS in difficult conversations

• Understand the importance of STORY (both yours and the other person's) when having difficult conversations

• Embody a more powerful form of STRENGTH when navigating through conflict

Project Managers, Superintendents, and HR Personel.

10 Minute Marketing Strategy Plan
2:30 p.m.-3:30 p.m. |

Joshua RamseyImage
Web Marketing
Joshua Ramsey
Marketing & Communications Specialist | Strategic Point Marketing

A fractional CMO that ranks on page one in your city for the term, "Fractional CMO __(add your city name here)___" is coming to teach and tell you exactly how to rank on page one and also give you a 10 min action plan that will propel your business forward exponentially.Get your own 10 minute action plan that will drastically improve your marketing.  Then stay for the round table of other businesses similar to your industry on what they are doing and how they can improve through new techniques taught by Joshua Ramsey.

Target Audience: All building and construction professionals

A Better Way to Manage Your Jobs From Start to Finish - JobTread Demo
2:30 p.m.-3:30 p.m. | Room W201D

Zac SpencerHector Ponce
JobTread Software
Project Management

Zac Spencer

Director of Business Development | JobTread

Hector Ponce

Director of Business Development | JobTread

Get organized, complete your projects on time, and increase your profits. JobTread is an end- to-end construction management software that helps you manage all of your business processes, from sales and estimating through to project completion. Learn why contractors give JobTread a 5-star review and consider adding JobTread to your toolkit.

Target Audience: Builders, Contractors, Remodelers, Specialty Contractors, Business Owners

3 C’s for 3 P’s Contracting (Federal), Capital Access, and Counseling can lead you to greater Profitability, Progress, and Prosperity
2:30 p.m.-3:30 p.m. | Room W201A

Mark Dahle
US SMALL BUSINESS ADMINISTRATION

Mark Dahle

Business Development Specialist | SBA NC District Office

How the U. S. Small Business Administration (SBA) can help you now!  In your quest for greater profits, progress, and prosperity, please consider: Are you getting your share of profitable Federal contracting opportunities?  How could greater access to capital boost your business growth plans?  How will free counseling and mentoring provided by successful guides lead you to more success faster?

Target Audience: All building and construction professionals

The 6 Videos Contracting Companies Need To Stand Out Amongst Their Competition
2:30 p.m.-3:30 p.m. | Room E216A

Logan Shinholser
Contractor Growth Network
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Logan Shinholser
Owner | Contractor Growth Network

Build a strong foundation in video marketing with these 6 videos that will separate your company from the competition.

Target Audience:  Residential and commercial contractors

$2,500 or $5,000 Per Residence
2:30 p.m.-3:30 p.m. | Room E216C

Travis CanslerRick Stone
ICS Inspectors
Green Building
Travis Cansler
CEO | ICS Inspectors
Rick Stone
Director of Sales | ICS Inspectors

Don’t leave money on the table!

From single-family, to multifamily high-rises, let us help you navigate The Federal Energy Efficiency Incentives.

Target Audience: Homebuilders, Retrofitters/Remodelers, and Residential Real Estate Investors.

2024 Exhibitors