Build Expo USA

Cobb Galleria Centre
July 15 & 16, 2020

Houston NRG Center
August 12 & 13, 2020

Kay Bailey Hutchison Center
August 26 & 27, 2020

Tampa Convention Center

September 23-24, 2020

Palmer Events Center
January 26 & 27, 2021

LA Convention Center
February 24 & 25, 2021

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Build Expo Exhibitors



***More Seminars are Coming Soon!***
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Morning sessions begin at 9:30am, Show floor 10:00am - 3:00pm
ALL educational sessions are complimentary, and seating IS limited.
Registering online ensures a seat.


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Presented by Tom Woodcock
President :: Seal the Deal


Tom's Bio

Tom Woodcock
Seal the Deal

Tom Woodcock has a long-time reputation of being one of the foremost experts on sales training in the United States. His resume includes being invited to speak to major associations such as the ASA National and AGC National.



Wednesday: 1:15 - 2:15
Closing Construction Deals

Construction sales is an ever moving target. Techniques that worked years ago are less effective, yet some traditional sales methods still produce. Which do and which don't? How do you know which? What new technologies and sales systems do you adopt? Does social media really produce opportunity in construction sales? Where do you put your sales time and attention? These are all great questions and will be answered.


Here are some key points addressed:
• What new technologies should I incorporate
• What truly works in construction sales
• How do I manage my sales effort
• What is working currently in regards to construction selling


Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers


Thursday: 1:15 - 2:15
Networking and Association Use

Many contractors never join relevant associations that can produce revenue for them. Even worse they spend the duesmoney and don't maximize the effectiveness of the association.We will layout how to determine what associations to join, how to work them and get business from your involvement. The single greatest way to find grouped customers and network contacts is right in your backyard association! Work them to the fullest and you'll never make a cold call again!


Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers





Presented by Phil Crone
Executive Officer, Dallas Builders Association


Phil Crone

Dallas Builders Association



Thursday: 12:00 - 1:00
Housing Affordability Challenges and Solutions for DFW

Phil Crone, Executive Officer of the Dallas Builders Association, will provide an overview of the affordability crisis facing the region. This seminar will identify the source of supply side challenges, labor shortages, changing attitudes towards growth and increasing regulation. It will also empower attendees to be effective advocates for needed solutions.


Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers





Presented by Sean P. Smith
Small Business Administration


Phil Crone
Small Business Adminstration



Wednesday & Thursday: 11:00 - 12:00
Government Contracting Certifications

SBA is responsible for managing several Certifications that are recognized by all Federal Agencies.

Learn about these certification, who is eligible, and how they can be used to help you sell to the U.S. Government and the Large Prime Contractors that sell to the government.


Target Audience: – Anyone who owns a small business and is interested in selling their goods or services to the Federal Government.








Tom Woodcock Seal the Deal

Presented by Tom Woodcock
President :: Seal the Deal

Tom's Bio

Beating the Price Objection

9:30 - 11:00 - Wednesday


Stop letting price be the determining factor in winning projects!This topic deals specifically with the pressure to always be low.Learn the sales tools necessary to get the inside track in thebidding process. The goal being to consistently win projects and raise profitability on those projects. The most common mis-takes made in bidding are revealed and countered.


Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers

Common Construction Sales Mistakes

9:30 - 11:00 - Thursday


Description: Many in the construction industry consistently make the same mistakes that kill their opportunity. There are many common errors and mentalities that hinder sales success. We'll put a light on these problems and give the behaviors that counter them. Make sure your approach to the customer base is the most effective possible. These errors are often made without the contractor even realizing they're making them. This cripples their chances of winning profitable projects.


Target Audience: Architects, General Contractors, Subcontractors, Builders, and Remodelers



Impact of Social Media & Brand Identity

11:30 - 12:30 - Wednesday


Mastering Social Media is on the top of the agenda for almost all business executives. They are constantly working to identify ways in which their firms can make profitable use of the popular Social Media platforms: Instagram, Facebook, Twitter, LinkedIn and YouTube.

Consumers traditionally use Social Media and the Internet to simply expend content: they read it, watch it, and use it to make informative buying decisions. They are able to use these platforms for a variety of purposes because they have immediate access to this information in the palm of their very hands.

This represents the social media phenomenon. This phenomenon is known to have significant impact a firm's reputation, sales, and even survival. Yet, many executives neglect this form of media because they do not understand what it is, the various purposes it serves or how to engage with it. When used correctly, Social Media can monetize your sales and business growth. Platforms such as Instagram, Facebook and Twitter enable the creation of virtual customer environments (VCEs), online communities of interest formed around specific firms, brands, or products. In today’s market we see this as the instant gratification sale.

Increasing your engagement and strengthening your brand identity is vital to the success of this process. I am here to provide you with the steps necessary to develop this type of presence. In this presentation I will coach you through the process of establishing your business’ brand identity across a variety of social media platforms and show you the impact it will have on your sales strategy and overall business goals.



Target Audience: All Building and Construction Professionals





Joshua Ramsey Strategic Point Marketing Strategic Point Google Marketing

Joshua Ramsey

Marketing & Communications Strategist

Josh's Bio

Google Partner Teaching: BEGINNER - Intro to SEO and Understanding Your Website (part 1)

9:30 - 10:30 - Wednesday


(The starting point for business owners that don’t know much about online advertising)

• Types of coded websites
     o What makes sense for you to use
     o What the cost should be
• Basic Building of your website – easiest things to do, most overlooked
• How to read the basics in
     o Google Analytics
     o Google Search Console
• Density of text
• Understanding user experience
• Reading competitors’ strategies
• Identify keywords that will have the most impact
• Understand why all SEO companies have different strategies


Google Partner Teaching: BEGINNER - Intro to SEO and Understanding Your Website (part 2)

9:30 - 10:30 - Thursday


(The starting point for business owners that don’t know much about online advertising)

• User Experience Explained by using
     o Analytics
     o Search console
• Errors
• How to stand out from competitors with your messaging
• SEO sources and tools to trust
• Setting a Google Business Listing
• Dead link check
• Social Reputation
• Hold ANY SEO company accountable
• Does your website pass the mobile check – NO REALLY, is it mobile approved

Target Audience: All building and construction professionals



Google Partner Teaching: MID-LEVEL Understanding and Training (part 1)

10:40 - 11:30 - Wednesday

(Bring a laptop and have a good understanding of what SEO already is)

• Writing text with your keywords
• Writing meta tags (Title, Description, H)
• Implementing and Following Google Strategies
     o Bert
     o EAT
     o Security strategies
• Ranking Strategies
• Google AdWords – BASIC training
     o Do’s / Don’ts



Google Partner Teaching: MID-LEVEL Understanding and Training (part 2)

10:40 - 11:30 - Thursday

(Bring a laptop and have a good understanding of what SEO already is)

• Working with Images to improve visibility
• Link building
• Toxic links
• Explained strategies to manage user experience through analytics and heatmaps
• Google AdWords – Intermediate training
     o Budget
     o Improving Search Impressions
• Paid Ad Options online


Target Audience: All building and construction professionals



Google Partner Teaching: ADVANCED (part 1)

11:45 - 12:30 - Wednesday

• Breadcrumbs of websites – the impact they have
• When to use C-names
• Setting Goals in Analytics
• Avoiding ‘Not Provided’ Responses in Analytics
• Finding and setting directory listings – with an affordable budget


Google Partner Teaching: ADVANCED (part 2)

11:45 - 12:30 - Thursday

(Be sure to attend the first sessions before you attend this session)

• Submitting sitemaps
• Expanding your digital Footprint
• Adding Mark up for Voice


Target Audience: All building and construction professionals





Construction Education Construction Education

Presented by Jim Ward is a National Account Manager for Cost Segregation Services, Inc. (CSSI)

Jim's Bio

Commercial Property Owners: Receive Tax Savings of $60K - $100K for each $1M in building cost. Available for properties costing over $200,000.
It's Your Money, Keep More of It

9:30 - 10:30 - Wednesday & Thursday


Recent IRS changes provide commercial property owners additional cash flow through reduced taxes. It’s done by accelerating the depreciation. I’ll give an easy to understand explanation of what this means in the class. Learn how to receive tax savings that average 6-10% of building cost. A $10M building can bring you $600,000 to $1 Million in additional cash. Do you have $500,000 invested in a tenant space improvement – increased cash of $30-$50,000.


This interactive class will include:


• An easy to understand overview of the new tax laws. Explanations will be for non-accountants and everything shown will apply directly to your property

• Descriptions of the process used to get these tax savings to you

• Review of various past projects showing tax savings received and fees charged.


  • Property types will include:
    • • New Construction
    • • Purchased Buildings
    • • Properties owned for several years
    • • Residential Rental Property
    • • Tenant Spaces
    • • Remodels & Renovations
  • • A closing Q&A with include plenty of time to answer all your questions



Target Audience: Owners, developers, general contractors, subcontractors



Chris Marroquin Streamline Funding

Chris Marroquin

Chris' Bio

Private Equity Financing for Infill Developments

9:30 - 10:30 - Wednesday

Learn the ins and outs of fundraising for Infill Developments. Join us as we talk about how debt and equity are structured with infill development properties. Get the ins and outs of lender communication, setting expectations, compensation distribution models and how we employed these principles to surpass 500 million dollars in funds deployed.



Target Audience: Real Estate Investors and Developers




The Ins and Out of Fundraising for Spec Construction

9:30 - 10:30 - Thursday

Learn the ins and outs of fundraising for spec construction projects. From setting lender expectations to the compensation distribution model. Join us as we talk about lender communication, the structure of debt vs equity and how we used these skills to surpass 500 million in funds deployed.



Target Audience: Real Estate Investors and Developers



Build Expo Educator Larry Oxenham American Society for Asset Protection

Presented by Larry Oxenham

Larry's Bio

Don’t Kill Your Golden Goose – Lawsuit Protection, Tax Reduction & Estate Planning Strategies to Protect & Perpetuate your Business

9:30 - 10:30 - Wednesday


Is your financial house in order? Discover the tools you can use to become invincible to lawsuits, save thousands in taxes, and achieve financial peace of mind. By the end of the presentation you will know how to: 1) Protect 100% of your assets from lawsuits. You will learn how to make yourself so unattractive to a plaintiff attorney that they will never pursue a lawsuit against you. 2) Save thousands of dollars each year in taxes. You will learn five tax reduction strategies most people fail to utilize, which could save you more than $10,000 each year in taxes. 3) Avoid probate and eliminate all estate taxes. You will be taken through a checklist of items that are important to every estate and business succession plan. You will learn what you should be doing now to prepare for successful business and estate secession.

Target Audience: Builders and Contractors



Build Expo Roland Hernandez Bell Structural Solutions

Presented by Roland Hernandez

Roland's Bio

Advanced Topics in Glued-Laminated & Cross-Laminated Timber -1 HSW AIA Credit
With a discussion on Mass Timber Construction

9:30 - 10:30 - Wednesday & Thursday


Glued-laminated timber (glulam) and cross-laminated timber (CLT) will be described in this presentation to provide attendees with a thorough understanding of their manufacturing process, the available species, design values, connection detailing, and handling. This will assist designers in properly specifying them in Mass Timber buildings. Several project examples will be discussed.


Target Audience: Architects, Engineers, and Design Professionals



Build Expo Saleh Mubarak

Presented by Saleh Mubarak

Saleh's Bio

Construction Project Acceleration Part 1:
The concept of cost-time tradeoffs in construction projects

9:30 - 10:30 - Wednesday


Construction Project Acceleration Part 2:
A numerical example for calculating the least-duration (crash duration) and least-cost duration

9:30am - 10:30am - Thursday


Construction project compression is an extremely important issue for contractors and owners, yet it is one of the most misunderstood concepts leading to tremendous waste of resources and money. It can even get worse when an acceleration effort backfires and causes a delay in addition to the extra cost. The relationship between project cost and duration is intimate and interesting. Some projects have a “must” completion date while other projects have the least cost as the #1 objective. Contractors need to understand this relationship: Sort out and calculate all options, and then allow the owner to make an educated decision. This seminar explains the cost-time relationship and the process of calculating the optimum durations; cost wise and time wise.


Target Audience: Builders and Contractors



Build Expo John Walsh OSHA

Presented by John P. Walsh

John's Bio

All about OSHA and OSHA Inspections

9:30 - 10:30 - Wednesday


This session will cover OSHA and its mission as well as what to expect during an OSHA Inspection.


Target Audience: Builders and Contractors



Build Expo Timothy Minor OSHA

Presented by Timothy Minor & Basil Singh

Timothy's Bio

Pre and Post OSHA Inspections Question and Answer Session with the Dallas and Fort Worth Area Directors

9:30 - 10:30 - Thursday


This session will cover how a business is chosen for an OSHA inspection and what to expect during and after an OSHA inspection. Plus, a question and answer session with OSHA Dallas and Fort Worth Area Directors.


Target Audience: Builders and Contractors



Build Expo Coleton Eaves Earthlok

Presented by Coleton Eaves

Coleton's Bio

Earthlok Soil Stabilization -1 AIA/CEU Credit

9:30am - 10:30am - Wednesday


Earthlok (Chemical soil stabilizer) is an ionic clay soil stabilizer that drastically reduces the swell potential of swelling clays. Main purpose: To reduce shrink/swell of given soil, increase density, and reduce permeability.


Target Audience: Engineers, Architects, Construction Companies, Home Builders



Build Expo Tom Werling North Texas Basements

Presented by Tom Werling

Tom's Bio

Basements in Texas? Sure!

11:00 - 12:00 - Wednesday


Can basements be built in Texas? The answer is yes. In addition to eliminating foundation issues due to soil movement, there are many benefits to building a home with a basement. With 40+ years of construction experience ranging from residential to light commercial, Tom Werling is an expert in basement construction. This session will discuss the benefits, the applications and options of basement design, as well as key must have's for basement construction. Tom will also share and highlight what you need to know about national standards for basement construction.


Target Audience: General contractors, engineers, architects, city planners and inspectors, anyone looking to build a new home with a none-fail foundation



Build Expo Mike Breier Televon

Presented by Mike Breier

Mike's Bio

5 Ways to Reduce Your Cellular Costs Immediately + Planning for 5G

9:30 - 10:30 - Thursday


Save Thousands of $$$ with this 5 step program. All companies overspend on cellular service. Why? Because they don’t know the right processes to ensure low monthly costs and no overage charges. Televon’s 5 step program will not only lower your expenses 20-40% but it will also protect you from cost increases once 5G becomes nationwide.


Target Audience: Builders and Contractors



Build Expo Educator John Reid Farber

Presented by John Reid

John's Bio

The Future of Smart Recruiting

11:00 - 12:00 - Thursday


How using HR software can optimize your craft recruiting processes.


Target Audience: Recruiting professionals, sub-contractors, general contractors.



Build Expo Lisa Barron AISD

Presented by Lisa Barron

Lisa's Bio

Why You Should Have an Interior Designer on Your Team

11:00 - 12:00 - Wednesday & Thursday


Explore how having an interior designer on your build team positively effects your project.
Review the different types of professional designers and their expertise.
Demonstrate what a professional interior designer can do for you and your clients.


Target Audience: Interior Designers and remodelers



Build Expo Educator Tanner Bell Pella

Presented by Tanner Bell

Tanner's Bio

Fiberglass Fenestration in Commercial Buildings -1 AIA/CEU Credit

9:30 - 10:30 - Wednesday


Whether designing sustainable commercial or institutional building types, architects carefully consider the qualities and long-term advantages of fenestration materials. Windows and doors provide essential protection and architectural character to a building, and must also respond to owner-driven requirements like aesthetics, cost, performance, maintenance, and life cycle.

Fiberglass composite is suitable for windows and doors in any climate or building type. More durable than aluminum or vinyl, with the thermal efficiency of wood, fiberglass composite windows are an economically competitive alternative to aluminum and vinyl windows. The multiple advantages and benefits of fiberglass composite make it a versatile fenestration choice because of its strength, durability, low maintenance, energy efficiency, and sustainable qualities, as well as its resistance to corrosion, dents, and scratches.

Learning Objectives:

• List the evaluation design criteria used by architects and owners when researching, designing, and specifying windows and doors for sustainable buildings.
• Describe how the strength, durability, energy efficient, and sustainable qualities of fiberglass composite make it a suitable material choice for windows and doors.
• Compare the environmental attributes of fiberglass composite with aluminum and vinyl windows.
• Design appropriate window installation details for new construction projects that meet human safety and welfare requirements while contributing to an energy efficient building envelope.


Target Audience: Architects, Specifiers, or Long Term Building Owners/Developers



Build Expo Bridget Moon Small Business Adminstration

Presented by Bridget Moon

Bridget's Bio

Access to Capital

9:30 - 10:30 - Wednesday & Thursday

US Small Business Administration will be discussing loan programs, services and free resource partners.


Target Audience: Anyone who owns a small business and is interested in selling their goods or services to the Federal Government.



Build Expo Murray Freeman ATXLED

Presented by Murray Freeman

Murray's Bio

Romex stops here:  better lighting using low voltage DC LEDs and less copper

9:30 - 10:30 - Thursday

Learn why tradition LED lighting performs poorly. The class will offer examples of better light that uses less energy and costs less to install. A comparison of traditional wiring with DC methods show how DC can be vendor neutral - that 2020 is the first year of using LEDs to their full potential. The Edison light bulb is 125 years old - ( Older than indoor flush toilets) and it needs to be retired - it is wasteful and offers poor quality of light and unacceptable dimming - this class will explain why and how. Home run vs distributed wiring methods will be discussed and the student can learn the cost and performance tradeoffs.


Target Audience: Custom and spec builders



Build Expo Rodolfo Lomas Giles engineering

Presented by Rodolfo Lomas

Rodolfo's Bio

Introduction to Concrete Imaging Radar (CIR)

9:30 - 10:30 - Wednesday

We have provided Concrete Imaging Radar (CIR) services to clients on thousands of projects since 2000. We’ve worked for property owners and managers, structural engineers, general contractors and mechanical, electrical and plumbing contractors.

CIR can be used for:

• Locating embedded steel (rebar or mesh) post-tension (PT) cables and utility conduits

• Detecting rebar patterns and spacing in cast-in-place slabs, beams and columns

• Estimating concrete thickness and cover distance for embedded steel and PT cables

• Detecting location of PT cables and voids within precast concrete members

• Detecting voids underneath or within slabs

• Locating live electrical lines with the Live Electric Line Detection feature

• Detecting presence of grout and rebar within masonry structures


Target Audience: Property Owners, structural Engineers, Contractors, Plumbers, Mechanicals



Giles engineering

Presented by Robert Duncan

Robert's Bio

Construction Materials Testing Laboratory & 3rd Party Inspection Services

9:30 - 10:30 - Thursday

This presentation is a general look at the on-site inspections and testing services provided by geotechnical engineering firms. This presentation will provide insight into the scope of services rendered by your third party inspectors, including the purpose of service, the value in each service and how this information will assist the construction team.

This presentation will include the construction materials that are:

• Observed, such as Soil Fill Placements, Concrete Placements

• Evaluated, such as Concrete Reinforcement

• Logged, such as Drilled Piers & Post-Tension Steel

• Tested, such as Soil Density, Ready-Mix Concrete

Giles has prepared this presentation to help you better understand what we do and why we do it, so you can form a good relationship with your on-site 3rd Party Inspector.


Target Audience: Property Owners, structural Engineers, Contractors, Plumbers, Mechanicals



Build Expo Ryan Gibson Shoppa's

Presented by Ryan Gibson

Ryan's Bio

How New Power Technology Is Driving Business

9:30 - 10:30 - Thursday

What powers your business? That’s not a metaphorical question. In today’s business, ignoring the power sources of your machines and equipment could cost you time, labor and money. Join us to learn about your power options – how to keep your business moving forward.


Target Audience: Contractors, commercial builders, property management, remodelers, subcontractors, and government and local agencies



Build Expo Sam Hallburn Pampered By Sam

Presented by Samantha Hallburn

Samantha's Bio

Quickbooks For Contractors- Part 1

11:00 - 12:00 - Wednesday

Quickbooks For Contractors- Part 2

11:00 - 12:30 - Thursday

This class is an overview of how contractors can utilize the QuickBooks functionality to facilitate job costing, payroll, receivables and the overall benefits of either the online or desktop applications.


Target Audience: Contractors, Subcontractors, and anyone curious about the features & benefits of QuickBooks